Tag Archives: Rankings

Top SEO Guidelines: How to Improve Google Search Rankings

Freddy Muriuki — September 5, 2019 Follow @vistamediainc — September 5, 2019 SEO (short for search engine optimization) is the proverbial beast barring your way to online success. Or at least that’s how many beginners think of SEO. You know, the beast that lies in wait to devour your efforts, ensuring you don’t reach your … Continue reading Top SEO Guidelines: How to Improve Google Search Rankings

Local Search: How Google My Business Can Improve Local Rankings

David Hunter — June 26, 2019 Follow @DavidHunterErie — June 26, 2019 Local SEO (Search Engine Optimization) is dominating the internet for businesses when it comes to ranking on Google. It may seem impossible to get your business to appear at the top of search engine results pages (SERP), but in reality, it just requires … Continue reading Local Search: How Google My Business Can Improve Local Rankings

How to boost search rankings using only your internal linking strategy

Three examples of site architecture modifications that offer big SEO gains in digital marketing. Links, even within a website, show relationships between content. They transfer value and importance between pages. Even more importantly, internal links define your website’s structure. They help users to navigate and search engines to understand your website. A healthy internal linking … Continue reading How to boost search rankings using only your internal linking strategy

Mobile-first indexing: Will it change your rankings on desktop?

Getting conflicting information about whether the mobile-first indexing change will impact your rankings? Brush up on the different processes behind search results. Janet Driscoll Miller on September 27, 2018   Mobile-first indexing has been the talk of 2018 in the SEO world, and certainly this major shift in how Google search works has left SEOs … Continue reading Mobile-first indexing: Will it change your rankings on desktop?

How to understand searcher intent and use it to boost SEO rankings

Understanding the intent behind the keywords you target simplifies the entire SEO process, says contributor Marcus Miller. Here is a look at how to understand and categorize keywords based on intent. Marcus Miller on June 12, 2018     Search engines exist to provide users with results that are relevant to the search query. Smart … Continue reading How to understand searcher intent and use it to boost SEO rankings