Campaigns can fail before they’re written because teams can’t agree on what success looks like. One question can change that. By Jeanne Jennings Published on July 23, 2026 While working with a large membership association on an email strategy engagement, I reviewed dozens of their campaign briefs. They required information about everything from segmentation … Continue reading The one question that will improve all your email campaigns
Tag Archives: Question
How to build trust when buyers question everything
Firsthand expertise, original research, and transparent thinking carry more weight than polished messaging. Here’s why. By Stephanie Trovato Published on June 24, 2026 I was researching a software platform recently when I found myself doing something I don’t remember doing nearly as often as a few years ago: questioning almost everything I was reading. … Continue reading How to build trust when buyers question everything
This question saved Intel. Are you asking it?
May 19, 2026 This question saved Intel. Are you asking it? BY Colin Scott In 1985, Intel was in trouble. Japanese competitors were dominating the memory chip market that Intel had helped invent. Inside the company, leadership debated what to do. During one conversation, Andy Grove, then Intel’s president and COO, asked CEO Gordon Moore … Continue reading This question saved Intel. Are you asking it?
Democratic senators question CFTC staffing cuts in Chicago enforcement office
Democratic senators question CFTC staffing cuts in Chicago enforcement office Suswati Basu Five Democratic senators are demanding clarity from the nation’s top derivatives regulator after learning that its Chicago enforcement team may have been dramatically reduced. In a letter issued Thursday (February 26) to Commodity Futures Trading Commission Chairman Michael Selig, Sens. Richard … Continue reading Democratic senators question CFTC staffing cuts in Chicago enforcement office
Why it’s perfectly normal (and good, even) to question what you do for a living
June 15, 2025 Why it’s perfectly normal (and good, even) to question what you do for a living BY Jessica Wilen Jessica Wilen, Ph.D is an executive coach and the founder of A Cup of Ambition, a popular newsletter about working parenthood, the psychology of work, and women in leadership. When my daughter was 2 years … Continue reading Why it’s perfectly normal (and good, even) to question what you do for a living
Why it’s perfectly normal (and good, even) to question what you do for a living
June 15, 2025 Why it’s perfectly normal (and good, even) to question what you do for a living BY Jessica Wilen Jessica Wilen, Ph.D is an executive coach and the founder of A Cup of Ambition, a popular newsletter about working parenthood, the psychology of work, and women in leadership. When my daughter was 2 years … Continue reading Why it’s perfectly normal (and good, even) to question what you do for a living
A loneliness expert reveals the one question that prompts rewarding connections
July 27, 2024 A loneliness expert reveals the one question that prompts rewarding connections Monika Jiang shares what we need to unlearn to recenter our relationships, how to create systems of mutual care, and how to resolve conflict before it happens. BY Jenna Abdou When Monika Jiang set out to explore modern loneliness she asked a … Continue reading A loneliness expert reveals the one question that prompts rewarding connections
How do I answer the interview question, ‘What’s your biggest weakness?’
By Kathleen Davis February 09, 2024 Welcome to Pressing Questions, Fast Company‘s mini advice column. Twice a week, Deputy Editor Kathleen Davis, host of The New Way We Work podcast, will answer the biggest and most pressing workplace questions in less than one minute. How do I answer the interview question “What’s your biggest … Continue reading How do I answer the interview question, ‘What’s your biggest weakness?’
One simple question that will reframe interactions with a tough boss (and not get you fired)
By Mike Schnaidt January 16, 2024 “Does everyone on the team deserve to be here?” This question was posed by the person who went on to become tech design leader Eve Binder’s boss at a large company. And of course, they were hired. You’ll deal with bad bosses at all stages of your career. … Continue reading One simple question that will reframe interactions with a tough boss (and not get you fired)
Why leaders need to question their mostly strongly held beliefs
By Yonason Goldson October 29, 2023 Many people know the story of Noah and the Ark, learning it as children. But then it slips into that dusty corner of the mind reserved for legends, fables, and folktales. And that’s too bad because there’s a timeless lesson in this timeworn tale. Indeed, it’s one that … Continue reading Why leaders need to question their mostly strongly held beliefs