Tag Archives: Quantitative

2022 Recruiting Outlook: A Quantitative Approach

Lovepreet Dhaliwal November 29, 2021 The world is slowly crossing to the other side of the pandemic, and businesses are trying to prepare for new challenges, adapt their practices, and improve tactics. As recruiting is the backbone of every organization, employers should start by re-evaluating and re-thinking hiring strategies. Every recruiter aims to hire top … Continue reading 2022 Recruiting Outlook: A Quantitative Approach

Highly Targeted PPC Strategies that are Beyond Quantitative Analysis

by Nashaat Quadri June 10, 2016June 10, 2016 I was so fond of marketing (as a subject) during my MBA that I used to keep Philip Kotler’s international bestseller “Marketing Management” at my bedside. He has been my role model ever since, as far as the subject of marketing strategy is concerned. Internet was in … Continue reading Highly Targeted PPC Strategies that are Beyond Quantitative Analysis

How To Use Quantitative And Qualitative Data For Search

If you want to better understand your target audience, both qualitative and quantitative research are key. Columnist Shari Thurow outlines a variety of research methods. Shari Thurow on April 10, 2015 Are both qualitative and quantitative research part of your marketing methodology? They should be. As search marketers, we want to know as much as … Continue reading How To Use Quantitative And Qualitative Data For Search