by Marina Iermolaieva June 12, 2016 Follow @MareaquaJune 12, 2016 One of the biggest issues with online business concerns is coming in touch with their consumers in a more direct way. You do not have a shop, where you can welcome them and lure them with your fancy decor, well-organised show pieces, welcoming and knowledgeable … Continue reading Top 5 Packaging Options to Help You Make Your Customer’s Product Experience More Memorable
by Chuck Martin, , Staff Writer, (June 08, 2016) One of the big promises of mobile has been personalization. Highly relevant messaging delivered at just the right shopping moment was supposed to be just the ticket. Shoppers actually see personalization as a way to get them to buy more. Sellers pretty much see it the … Continue reading Personalization Drives Product Sales; Companies Invest Elsewhere
by Daniel Woods June 5, 2016June 5, 2016 Managing a high-volume ecommerce website and the complexities of the store is often time consuming. The first step is to get visitors to the site and shopping the products. The next step is to analyze the data of each product and its conversions. Here, we’re sharing some … Continue reading Top Ways to Optimize Your Product Landing Pages
by Lexy Mayko June 4, 2016 Follow @https://twitter.com/LexyMaykoJune 4, 2016 No eCommerce B2B solution can do without it. Every web merchant holds it dear. All online buyers lean on it when deciding whether to buy that lovely carbon road bike or not. It’s all about product data, the asset that has grown inseparable from what … Continue reading Why Retailers Value Product Attributes and How to Make the Most of This Importance
by Gail Oliver June 3, 2016 Follow @AttentionGetJune 3, 2016 Adding more products to your online shop is another obvious way to increase your sales. Now, it might not always increase your profits right away because costs could increase with the addition of the new products, but it is another obvious way to grow your … Continue reading Creative Ways to Expand Your Product Line to Increase Sales
by Kevin Ho May 28, 2016May 28, 2016 You’re an entrepreneur. The only problem is you don’t have a business. You read post after post online about how companies grow to multimillion dollar stardom. Their founders smile at you from the cover of magazines telling you things like “focus on building a great team” and … Continue reading How You Can Use Landing Pages to Validate Your Product Idea
by Kyle Wong May 1, 2016 Follow @kwong47May 1, 2016 Similar to most SaaS businesses, our company used to be broken up into two factions: the Business team and the Product team. It remained that way until I had a conversation with Brenda Van Camp, CMO-turned-entrepreneur, who shared her observation that many young companies (especially … Continue reading Why Every Person at Your Company is a Product Person
by Angelica Valentine April 12, 2016April 12, 2016 At first, selling on Amazon seems like a great idea. After all, with its massive customer base of 100 million, product discoverability is sure to be worth the time investment, right? Here’s the thing: launching on Amazon without a proper strategy or understanding exactly how you will … Continue reading The Amazon Buy Box Wins 90% of Product Page Conversions; Here’s How to Get Your Product in That Box
by Yash Mehta April 11, 2016April 11, 2016 People make hundreds of decisions every day and many of them are about buying. Be it a new car or just ingredients for dinner, customers prefer one thing and put everything else away. Psychologists claim that consumer making a subconscious choice takes about 10 seconds. That’s why … Continue reading Anatomy of Sales-Driving Product Pages for Web Stores
by Stacey Rudolph April 10, 2016April 10, 2016 Online retailing has soured over the last decade. Current sales value of eCommerce retail sales is $ 294 million and might hit $ 414 by 2018. Unfortunately, the rate of returns of online products is alarming. According to Invesp inforgraphic on online return rates statistics, at least … Continue reading E-commerce Product Return Statistics and Trends [Infographic]
