Tag Archives: Product

Why Retailers Value Product Attributes and How to Make the Most of This Importance

by Lexy Mayko June 4, 2016 Follow @https://twitter.com/LexyMaykoJune 4, 2016 No eCommerce B2B solution can do without it. Every web merchant holds it dear. All online buyers lean on it when deciding whether to buy that lovely carbon road bike or not. It’s all about product data, the asset that has grown inseparable from what … Continue reading Why Retailers Value Product Attributes and How to Make the Most of This Importance

The Amazon Buy Box Wins 90% of Product Page Conversions; Here’s How to Get Your Product in That Box

by Angelica Valentine April 12, 2016April 12, 2016 At first, selling on Amazon seems like a great idea. After all, with its massive customer base of 100 million, product discoverability is sure to be worth the time investment, right? Here’s the thing: launching on Amazon without a proper strategy or understanding exactly how you will … Continue reading The Amazon Buy Box Wins 90% of Product Page Conversions; Here’s How to Get Your Product in That Box

Conversion Optimization: Merchandising Your Product Pages

by Ari Gillam April 4, 2016April 4, 2016 Conversion optimization opportunities are typically expected from your shopping cart and checkout pages, but your product pages hold tremendous possibility for increased conversion rates. Optimizing product pages facilitates an enjoyable shopping environment that reaches a higher percentage of your site visitors. An optimized product page skillfully routes … Continue reading Conversion Optimization: Merchandising Your Product Pages