Stephanie Ockerman — March 6, 2020 A question that frequently comes up in my Scrum Training courses is how to define a product. Scrum was created to help small teams solve complex problems and deliver products of the highest possible value. Scrum is used well beyond software because many teams and organizations recognize their work … Continue reading How to Define a Product
Tag Archives: Product
Product Backlog – Visible or Raises Transparency?
Sumeet Madan — February 28, 2020 When we talk about Scrum for complex Product Development, it starts from Vision and Product Backlog. What is the Product Backlog in Scrum? As per the Scrum Guide — “The Product Backlog is an ordered list of everything that is known to be needed in the product. It is … Continue reading Product Backlog – Visible or Raises Transparency?
Startup Product Success: The Mantra Every Entrepreneur Must Follow
Tanya Kumari — February 25, 2020 Startups are born out of ideas but how they turn out depends largely on how well they are executed. A successful startup is the product of an innovative and path-breaking idea that was executed by experts in the niche. Startups that fail, on the other hand, are nothing but … Continue reading Startup Product Success: The Mantra Every Entrepreneur Must Follow
Product Owner vs Business Analyst
Michel van der Meulen — February 24, 2020 Are you a Business Analyst and do you currently fulfil the role of the Product Owner? Or otherwise the Product Owner may have delegated some tasks to you, for lack of time to deal with those themselves. How well does that work for you? Can you manage … Continue reading Product Owner vs Business Analyst
Design thinking starts with redefining the role customers play in your product strategy
To develop a customer-led design philosophy, companies must change its approach to improve collaboration with engineers and marketing teams. Jeremy Korst on February 19, 2020 Google the term “design thinking” and you’ll get around 1.5 billon results. It’s one of the most searched terms in business today as companies and marketers look to put the … Continue reading Design thinking starts with redefining the role customers play in your product strategy
Maximizing Product Value Through Scrum Values
Johannes Geske — February 20, 2020 Delivering and maximizing value is a complex undertaking in which Scrum Teams learn and create value through an empirical process based on transparency, inspection and adaptation. Empiricism comes to life when the people on a Scrum Team share and live values that promote transparency, inspection and adaptation – and … Continue reading Maximizing Product Value Through Scrum Values
E-commerce category pages outperform product detail pages in SERPs
New data finds category page optimization is a valuable area to prioritize to boost your organic search rankings and traffic. Jiill Brown on February 20, 2020 E-commerce category pages represent a larger opportunity for ranking and driving organic search traffic than product detail pages, according to research unveiled at SMX West 2020 on Thursday. Across … Continue reading E-commerce category pages outperform product detail pages in SERPs
Why You Need to Offer Multiple Product Pricing Tiers
Steven Imke — February 19, 2020 I often encounter clients that offer only a single product for a single price. Good marketers know that to generate more sales, you need to offer multiple pricing tiers or several pricing options for the customer to choose from. Three Common Pricing Tiers I generally advise clients to offer … Continue reading Why You Need to Offer Multiple Product Pricing Tiers
The 80/20 rule is a fallacy, customer-driven product innovation drives revenue
The small business SaaS sector is long overdue for a growth model that focuses on what its customers actually need. Bill Dinan on February 18, 2020 As many companies focus on improving customer retention and churn rates in response to private equity valuation demands, the issue of churn, in particular, has become front and center … Continue reading The 80/20 rule is a fallacy, customer-driven product innovation drives revenue
Technical Debt for Product Owners
Boris Steiner — February 13, 2020 Technical debt seems like a topic that resides completely in the domain of a Development Team. They are responsible for delivering a potentially releasable Increment after all. But might there be more to it for a Product Owner? More to know, more to deal with, more to take care … Continue reading Technical Debt for Product Owners
Random Posts on
5 Powerful Behaviors to Boost Team Performance
11 Reasons You’re Not Getting a Pay Raise
Snap Out of It: Social Media is Coming for Your TV (DD)
How to Convert SaaS Free Trial Users into B2B Customers
In Celebration of Followership
Mediocre Results are a Thing of the Past: How to Use Talent as a Service
How Open Banking Can Benefit Small Businesses
Agile methodology is becoming a must for marketing teams
