We explore some legitimate complaints marketers have about the new Google Analytics UI. Nicola Agius on July 10, 2023 Marketers are not happy with the Google Analytics 4 user interface (UI). In fact, social media has been inundated with complaints about the Universal Analytics replacement — but it’s concerns over the UI that have been dominating the … Continue reading Marketers are having problems with the GA4 user interface
Tag Archives: Problems
4 common problems marketers and data analysts can solve together
Marketers and data analysts have distinct roles, but increasingly they need to work together to overcome obstacles. Chris Wood on October 13, 2022 Marketers and data analysts see the world in very different ways. Because they are often working together on the same project, this can cause a lot of problems. However, the increasingly … Continue reading 4 common problems marketers and data analysts can solve together
How to make the time to solve marketing problems
Making time is mandatory whether you want to achieve great things or just knock the next must-do project off your list. Ryan Phelan on September 21, 2022 Hey, thanks for stopping by to read my latest article here on MarTech. But before I share my advice for this month, I’m going to make you do … Continue reading How to make the time to solve marketing problems
Build Strong Financial Foundations to Guarantee No Future Debt Problems
Build Strong Financial Foundations to Guarantee No Future Debt Problems Due / 05 May 2022 I’m not going to mince words about this. When it comes to finances, a lot of people are struggling. According to a survey by NPR, the Robert Wood Johnson Foundation and the Harvard T.H. Chan School of Public Health, … Continue reading Build Strong Financial Foundations to Guarantee No Future Debt Problems
How to plan for problems with proactive customer service
45% of responses require additional resources and can harm customer trust in the business. Constantine von Hoffman on April 11, 2022 Proactive customer service is generally very popular with consumers, one study by InContact found it had an 87% approval rate. This makes it very popular among marketers, who find it useful for increasing sales … Continue reading How to plan for problems with proactive customer service
The 7 Problems You Need to Solve Before Offshoring Software Development (and How to Solve Them)
The 7 Problems You Need to Solve Before Offshoring Software Development (and How to Solve Them) Nate Nead / 29 Mar 2022 Software development in the United States introduces significant challenges. There’s currently a shortage of software developers, meaning there’s no guarantee you’ll be able to find a team with the skills necessary to … Continue reading The 7 Problems You Need to Solve Before Offshoring Software Development (and How to Solve Them)
Shoppers are right to worry about holiday supply chain problems
Consumers are concerned about holiday shopping issues, a new report shows. And they’re right to be. Kim Davis on December 9, 2021 A new study conducted by Wakefield Research for customer communications platform Intercom confirms that shoppers got the message about the supply chain crisis impacting holiday shopping and gift giving. 77% of consumers anticipate … Continue reading Shoppers are right to worry about holiday supply chain problems
How to Solve Common Smart Shopping Problems
Callum Coard July 11, 2021 We take a look at some of the most common Smart Shopping problems, including low impressions, inconsistent traffic levels, poor-performing products, seasonal products underperforming at key moments, low conversions from remarketing ads, and Smart Shopping underperforming against your standard Shopping campaigns. Smart Shopping takes the campaign management headaches out of … Continue reading How to Solve Common Smart Shopping Problems
Reduce Drama At Your Agency: 3 Problems You Can Prevent Using an ARCI Matrix
Karl Sakas July 9, 2021 Use an ARCI (RACI) Matrix to reduce drama at your agency As agencies grow, they often struggle with a key question: Who is in charge of what? Even if you have defined employee roles with titles to match, like “Account Manager” or “Project Manager” or “VP of Sales,” the lines … Continue reading Reduce Drama At Your Agency: 3 Problems You Can Prevent Using an ARCI Matrix
The Problems of Copy Trading and How to Resolve Them
Andrey Sergeenkov May 11, 2021 Back in 2016/2017, when crypto prices first started reaching astronomical prices, there was a massive amount of new traders and investors who started entering the industry. With the prices skyrocketing once more in 2020/2021, the same happened again. Bitcoin recently surpassed $ 64k, and that alone attracted the attention of … Continue reading The Problems of Copy Trading and How to Resolve Them