How to Prepare Your CRM for Maximum Digital Advertising ROI Wisam Abdulaziz May 27, 2025 Digital advertising only works as hard as the system behind it. If your CRM isn’t fully integrated with your marketing efforts, you’re likely missing out on better targeting, smarter bidding, and more accurate ROI tracking. Whether you’re running Google Ads, … Continue reading How to Prepare Your CRM for Maximum Digital Advertising ROI
March 08, 2025 Invest in women or prepare to fall behind BY Wema Hoover I have spent my career watching companies make bold declarations about gender equality, only to see those promises fade when tested. Women are often spotlighted in recruitment campaigns but left behind in promotions, appointments, and development opportunities. Policies designed to level the … Continue reading Invest in women or prepare to fall behind
February 01, 2025 Take these 4 steps to prepare for conflict at work The anticipation of difficult conversations is often worse than the actual experience. Here’s how to de-escalate tension in the moment. BY Rajkumari Neogy Perhaps you’re coming out of a wave of layoffs or a down year. Maybe you’re preparing for a run of performance … Continue reading Take these 4 steps to prepare for conflict at work
Given privacy concerns around the app, it’s not a bad idea to disable location access and set up two-factor authentication. BY Jessica Bursztynsky If you’re one of the 170 million TikTok users in the U.S., it’s time to start making sure your account is properly secured and updated ahead of the impending January ban. What’s going … Continue reading How you can prepare your TikTok account for the upcoming ban
How Apple Could Prepare To Ditch Google Search by Laurie Sullivan , Staff Writer @lauriesullivan, November 25, 2024 Successful ad targeting requires a multichannel approach across that can personalize the reach consumers all sizes of computers, from mobile to desktop to the devices that stream live or on-demand content in our living rooms or bedrooms. … Continue reading How Apple Could Prepare To Ditch Google Search
Marketing personalization has never been more important, yet companies are struggling to implement the right strategies. Optimizely on October 23, 2024 Welcome to the age of personalization: A time where customers are simultaneously expecting you to know everything about them before they land on your site, while still being extremely cautious about how their … Continue reading The age of personalization: How to prepare when nobody’s prepared by Optimizely
Prepare for world domination when Civilization VII arrives in February 2025 It’s a blend of familiar and new strategy gaming in the Gamescom reveal. anna washenko Wed, Aug 21, 2024 Firaxis Games announced the release date and shared gameplay for Sid Meier’s Civilization VII at Gamescom 2024. The strategy game will launch … Continue reading Prepare for world domination when Civilization VII arrives in February 2025
July 25, 2024 How small businesses can prepare in advance for this hurricane season Well before a hurricane is announced, check and double check your insurance policy. BY Associated Press The hurricane season roared into the U.S. with Hurricane Beryl hitting Texas in early July, surprising many business owners accustomed to seeing big storms arrive later … Continue reading How small businesses can prepare in advance for this hurricane season
June 04, 2024 Five things Gen Z should do to prepare for AI in the workplace AI has transformed the job market in the last year, here’s how recent grads can be better prepared. BY Ellie Stevens As graduation season winds down, another cohort of Gen Zers enters a labor market that is being transformed by … Continue reading Five things Gen Z should do to prepare for AI in the workplace
April 23, 2024 Experts weigh in on the best way to prepare teams for AI Strategies to empower workers to build skills in AI from leaders across industries. BY Featured The rapid workplace adoption of artificial intelligence demands new skills and a totally fresh approach to preparing your team. Circumventing the growing pains of AI calls … Continue reading Experts weigh in on the best way to prepare teams for AI
