by Jake Rheude May 11, 2016 Follow @jakerheudeMay 11, 2016 Branding Packaging Allows You to Excite Customers and Improve Products’ Value E-commerce packaging doesn’t always get a lot of love, but it can make all the difference to the success of a brand and enjoyment by customers. It’s one of the most under-utilized marketing tools … Continue reading Packaging Can Increase Future Order Potential
by Paul Keijzer April 5, 2016 Follow @Paul_KeijzerApril 5, 2016 Do you ever feel the need to transform micromanagers in your company? As managers we face the challenge of ensuring our teams are focused on meeting targets and getting the job done. Unfortunately, most of us levitate towards daily operations and short-term progress which forces … Continue reading The Need to Transform Micromanagers to Exploit Potential
by David Kiger February 20, 2016 Follow @davidkigerFebruary 20, 2016 For people interested in starting a small business, the promise of starting from scratch can have significant appeal — the “I built this from the ground up” kind of pride. But there are challenges galore that go along with a startup, most of which are … Continue reading Franchises Can Be an Alternate Route for Potential Entrepreneurs
by Mark Preston January 30, 2016 Follow @MarkPreston1969January 30, 2016 Do you know the most crucial element of making sales? It’s being found. If you aren’t being discovered, especially on the web, you’re shooting yourself in the foot and losing a major competitive advantage. We know that sometimes SEO takes a backseat in marketing strategies, … Continue reading Using Local SEO to Maximize Your Sales Potential
by Andrew Macey January 11, 2016January 11, 2016 Sharing pricing with potential customers is often debated across teams regardless of industry or product. For some, pricing is not presented freely on the website, and only introduced during a sales conversation. This is often the case within professional services or where RFQ’s are necessary. For others, … Continue reading When Should You Share Pricing with Potential Customers?
by Nick Campbell December 5, 2015December 5, 2015 As you probably saw (or did so yourself) over Black Friday and Cyber Monday, modern-day shoppers are buying their items online. As of earlier this year, nearly 30% of consumers were making an online purchase once a week! The growth in eCommerce consumption by consumers has led … Continue reading 8 eCommerce Design Trends For 2016 To Ignite The Selling Potential Of Your Store
by Bob Woods November 16, 2015 Follow @socialsalesbobNovember 16, 2015 When you’re teleprospecting or knocking on doors to prospect for new business, you don’t face rejection nearly as much as you experience voicemail or the phrase, “I’m sorry, but [person] isn’t here.” As salespeople, business development professionals and others who need to grow business with … Continue reading LinkedIn’s Newsfeed & Twitter: Your Direct Lines to Potential Clients and Your Network
Reginald ChanNovember 7, 2015 Conversion copywriters are people who write awesome landing pages with specific goals; either to convert readers into loyal followers or convert potential customers into paying ones. For starters, no one is born as an awesome conversion copywriter. It takes a lot of training and trial and error to create powerful landing … Continue reading How to Leverage the True Potential of Landing Pages
John HewickOctober 30, 2015 In the rush to get your WordPress website up and running, the chances are you made a few mistakes. This is understandable – to make mistakes is forgivable; however, to not go back and look for them isn’t. Errors can cost you customers. Here are some of the most commonly made … Continue reading Potential WordPress Pitfalls
Are you rolling out a new marketing plan or looking to give your current one a face-lift? Columnist Steve Olenski outlines 10 steps to help you connect with customers and foster leads. Steve Olenski on October 26, 2015 Brainstorming an effective marketing strategy is never easy work — you have to make decisions on who … Continue reading 10 Steps To Target And Connect With Potential Customers Effectively
