Tag Archives: Plan

Where Marketers Allocate Media Budgets And How Much They Plan To Spend

Where Marketers Allocate Media Budgets And How Much They Plan To Spend by Laurie Sullivan , Staff Writer @lauriesullivan, September 17, 2019 Marketers feel most unprepared to use a variety of emerging technologies. Some 25% of marketers participating in a study released Tuesday said they are not prepared to use chatbots. About 23% cited voice search, … Continue reading Where Marketers Allocate Media Budgets And How Much They Plan To Spend →

4 Ways to Plan for Your Business in 2020 and Beyond

Business Planning

Personal Branding Blog — September 17, 2019 — September 17, 2019 In business, planning for the future is as difficult as it is necessary. Branding your business, just like building your personal brand, means you have to think about the long term. What works in establishing your brand today might feel stale tomorrow. It’s impossible … Continue reading 4 Ways to Plan for Your Business in 2020 and Beyond →

How to Budget for Change in Your Strategic Plan

Business Planning

Jeanne Hardy — September 17, 2019 Follow @creativebizinc — September 17, 2019 rawpixel / Pixabay We’re quickly approaching budget season, which means many business leaders will spend weeks crunching numbers and forecasting for 2020. While many businesses do simple growth calculations to project their revenues and expenses for the coming year, the more successful businesses … Continue reading How to Budget for Change in Your Strategic Plan →

How to Develop a Small Business Continuity Plan

Small Business Challenges

Steven Imke — September 16, 2019 Follow @SteveImke — September 16, 2019 733215 / Pixabay What would happen if a disaster struck your business tomorrow? Would you know what to do? A Small Business Continuity Plan is a valuable reference document for the business owner(s) and their team to answer questions and provide information to … Continue reading How to Develop a Small Business Continuity Plan →

Financial Brands Plan An Email Spending Boost in 2020

Email Strategy

Financial Brands Plan An Email Spending Boost in 2020 by Ray Schultz , August 27, 2019 Email is the second most popular channel among financial brands, judging by a new study commissioned by Dianomi, a native ad platform, and Gramercy Institute. Of the financial marketers polled, 33.7% plan to increase their spending on email in … Continue reading Financial Brands Plan An Email Spending Boost in 2020 →

Here Comes the Noise: What’s Your Media Plan for 2020?

Marketing Tools

Here Comes the Noise: What’s Your Media Plan for 2020? by Karlis Collins , August 12, 2019 In 2020, political candidates will spend an all-time high in advertising, dispensing a projected $9.9 billion across TV, digital and social — a marked increase over the 2018 ($8.7 billion) and 2016 ($6.3 billion) elections. With the candidates … Continue reading Here Comes the Noise: What’s Your Media Plan for 2020? →

Hit the Ground Running: Create a New-Hire Ramp-Up Plan

Effective Hiring

Karl Sakas — August 6, 2019 Follow @KarlSakas — August 6, 2019 New employees don’t “hit the ground running”? Use a new-hire ramp-up plan to know sooner! A digital agency CEO told me her sole salesperson wasn’t hitting his quota. She’d hired him 18 months earlier, to help her double her agency’s revenue. I asked … Continue reading Hit the Ground Running: Create a New-Hire Ramp-Up Plan →

How to Take Survey Feedback and Build an Actionable Plan

Surveys

Sara Staffaroni — August 5, 2019 — August 5, 2019 Collecting survey feedback from your customers is easier now than it has ever been before. Survey tools can help you to aggregate valuable information through email, chat, social media, and more. But while collecting survey feedback is simple, the real value is in actioning that … Continue reading How to Take Survey Feedback and Build an Actionable Plan →

Google Creates Personalized Plan For Small Businesses

Google Tools

Google Creates Personalized Plan For Small Businesses by Laurie Sullivan @lauriesullivan, June 27, 2019 Google on Thursday announced Google for Small Business, a Grow with Google initiative to help companies find the right tools and services to reach business goals. On this new website, marketers will find personalized plans, in-person workshops, and the latest news. … Continue reading Google Creates Personalized Plan For Small Businesses →

A distracted, divided U.S. is no match for China’s long-term plan for domination

Economy

By Tim Bajarin May 09, 2019 In a country as deeply divided as the United States, it might take a serious existential threat from without to unite us. We face such a threat from China, if we only realized it. It’s a gradual, mostly quiet threat: we are the frog in that proverbial slowly boiling … Continue reading A distracted, divided U.S. is no match for China’s long-term plan for domination →