Tag Archives: Pivots

Adthena Pivots Roadmap To Match Brands’ Economic Challenges

Adthena Pivots Roadmap To Match Brands’ Economic Challenges by Laurie Sullivan  @lauriesullivan, February 3, 2023 Adthena has made a pivot in its plans to support brands as more are making efforts to save money and gain a higher return on ad spend. “We’ve pivoted the product roadmap hard to match the macro climate environment,” Ashley … Continue reading Adthena Pivots Roadmap To Match Brands’ Economic Challenges

6 Huge Marketing Pivots You Might Have To Make In The Next 12 Months

Columnist Neil Patel explains what steps you should be taking over the next year to adapt to a quickly evolving marketing landscape. Neil Patel on July 14, 2015 At the beginning of each new year, you see a bunch of articles on marketing “trends” for the upcoming year — things that are supposedly changing that you … Continue reading 6 Huge Marketing Pivots You Might Have To Make In The Next 12 Months