Tag Archives: Pass

Apple offers a free one-month trial of MLS Season Pass to new and returning subscribers

Billy Steele Apple dabbled in live sports with weekly Major League Baseball games last year, but now the company is launching its most ambitious offering yet. Today, the company debuts MLS Season Pass, a subscription that gives soccer fans access to every game of the 2023 season, the Leagues Cup and both MLS Next Pro … Continue reading Apple offers a free one-month trial of MLS Season Pass to new and returning subscribers

New York lawmakers pass bill limiting warehouse productivity quotas

New York lawmakers pass bill limiting warehouse productivity quotas It’s now up to Governor Kathy Hochul to sign the legislation. M. Moon @mariella_moon June 4th, 2022 Michael M. Santiago via Getty Images The New York State Assembly has passed a bill that aims to limit productivity quotas in warehouses shortly after it was approved by … Continue reading New York lawmakers pass bill limiting warehouse productivity quotas

Why Digital Marketers Should Pass Call Data into Google Marketing Platform

Derek Andersen — October 22, 2018 — October 22, 2018 On June 27th, Google combined its DoubleClick and Google Analytics suites under the name Google Marketing Platform. This unified stack gives advertisers a single point of control to plan, buy, measure, and optimize digital media. As a result, marketers can see a unified channel view … Continue reading Why Digital Marketers Should Pass Call Data into Google Marketing Platform

Why Digital Marketers Should Pass Call Data into Google Ads

Derek Andersen — August 17, 2018 — August 17, 2018 janeb13 / Pixabay Google Ads — recently rebranded from Google AdWords — is a powerful, but extremely competitive digital advertising platform enabling marketers to run search, display, and video ad campaigns. In Q4 of 2017, the average CPC (cost per click) for Google Ads spiked … Continue reading Why Digital Marketers Should Pass Call Data into Google Ads

How do you deal with local SEO KPIs that don’t pass the smell test?

We all know that data can sometimes be unreliable, but columnist Andrew Shotland makes the case for why we shouldn’t just rely on free Google tools for data collection and analysis. Andrew Shotland on September 28, 2016   Today, let’s talk about reporting local SEO results — specifically, reporting them with the tools Google provides. While proving … Continue reading How do you deal with local SEO KPIs that don’t pass the smell test?

Be Honest: Does Your Business Page Pass the Eye Test?

by Tabitha Jean Naylor June 26, 2016 Follow @TabithaNaylorJune 26, 2016 No matter what industry you’re in, if you want your company to be successful, you have to establish a web presence. There’s no way around it. People turn to their smart phones and computers for everything these days; to help them locate the nearest … Continue reading Be Honest: Does Your Business Page Pass the Eye Test?