Virginia FrancoSeptember 17, 2015 The term “resume reading” should be obsolete in today’s job market. Given that the average reader spends between six and 20 seconds on the first pass, we should really refer to it as “resume scanning.” While the idea of scanning versus reading a resume may be terrifying – understanding where our … Continue reading Does Your Resume Pass The Scan Test? Write It Like A Newspaper And It Will!
Ty RothsteinSeptember 3, 2015 As an ecommerce merchant, one of your most challenging tasks and crucial ones is to grow your business. Creating growth via growth hacking (the fancy word for marketing that’s focused on growth) isn’t magic and it isn’t luck (although it does take a bit of that), rather a combination of innovation, … Continue reading These 16 Growth Hacks Are Too Effective To Pass Over
EMarketer predicts Instagram will earn $595 million in ad revenue this year and $2.81 billion by 2017. Martin Beck on July 28, 2015 Instagram’s advertising efforts appear to be paying off in a big way. How big? Big enough to pass Twitter and Google in mobile ad revenue in the next two years. That’s according … Continue reading Forecast: Instagram Will Pass Google, Twitter In Mobile Display Ad Revenue By 2017
Emily CarterJune 23, 2015 My most recent beach read was “The Age of the Customer” by Jim Blasingame. If you’re looking for an interesting read on the state of marketing today and the basic concepts of some things we love to talk about (cough, Inbound Marketing, cough), I recommend you check it out. One of the … Continue reading Does Your Website Pass The “Bare Minimum” Test?
Jay MalcomApril 25, 2015 What test, you ask? The success test. Does it work? Does the audience like it and find it helpful? How do you know? Your course is never really done, even if you’ve clicked the publish button. It needs occasional preening and polishing to stay relevant, effective and keep up with an … Continue reading Does Your eLearning Pass The Test? 7 Things You Can Improve Today
Richard SellersApril 19, 2015 Employers require that you meet the following four requirements for you to pass the initial job screening and before they are going to hire you. 1. R.elevant You have about 6 seconds in your resume to communicate that you: Had the desired job title in a favored category for a respected … Continue reading How to Pass the R.I.T.S. Job Screening Test
