Tag Archives: Part

Logistics is a huge part of CX

We look back to far-sighted comments on the supply chain from October 2020. Kim Davis on December 10, 2021 Good morning, Marketers, and we knew this supply chain problem was coming Writing a story that confirms shoppers are right to worry about being able to get gifts delivered on time this holiday season — or … Continue reading Logistics is a huge part of CX →

The Hidden Language of Personal Power, Part 2

Personal Professionality

Achim Nowak August 31, 2021 Part 1 Dawn Denvir was the Head of Organizational Learning and Development at UNICEF. Her comment taps into a powerful conundrum. Really, why would anyone resent genuine expertise? Expertise is a potent source of personal power. When deployed with a clear-eyed understanding of social context, it has the potential to … Continue reading The Hidden Language of Personal Power, Part 2 →

Customer education is a vital part of the customer experience

Customer Experience

How e-commerce product feed solution Channable built Channacademy on the Northpass customer education platform. Kim Davis on July 29, 2021 The idea to build Channacademy as an education hub for Channable customers originated at the end of 2018. “Before that we did in-person training in major cities for a whole day,” said Floyd van Zoelen, … Continue reading Customer education is a vital part of the customer experience →

Why Veterans Need to Be Part of Your Inclusivity Plan

Business Planning

Susan Hunt July 20, 2021 In business school, there was a group of students who were seemingly natural born leaders, who did very well academically, and who were polished and professional beyond their years. They knew how to have fun, but also eye-rolled at the various shenanigans the 20-something former consultants and bankers engaged in. … Continue reading Why Veterans Need to Be Part of Your Inclusivity Plan →

What Is an SMTP Server ? Part 2

Web Resources

Aabhas Vijay July 7, 2021 What is an SMTP Server? Part 1 Simple Mail Transfer Protocol or popularly known as SMTP is a protocol that enables you to send and receive emails and relay between email senders (ISPs) and receivers. While SMTP is responsible for this process, the entire process and framework are made possible … Continue reading What Is an SMTP Server ? Part 2 →

What Is SMTP and How Does It Work? Part 1

Web Resources

Aabhas Vijay July 7, 2021 I am an email marketing strategist, but today I am here to give you a glance at a very rarely heard term SMTP, this is the first part of a 4-5 post series in which I will cover what is SMTP, it’s the relationship with SMTP Server and SMTP relay. … Continue reading What Is SMTP and How Does It Work? Part 1 →

A guide to visual storytelling Part 2: NFTs, ‘new’ social and the future of brand content

Storytelling

Companies are evolving away from interruptive marketing to storytelling that is not perceived by viewers as ads William Terdoslavich on April 28, 2021 Sadly, disinformation and misinformation are the negative dividends of the digital world. Politics is replete with “fake news,” “alternative facts,” and conspiracy theories, leading some to ponder the hazards of living in … Continue reading A guide to visual storytelling Part 2: NFTs, ‘new’ social and the future of brand content →

Why Continuous Improvement is a Vital Part of QA

Quality Management

Shivam Gohel April 26, 2021 Long considered to be the father of statistics-based quality control, W. Edwards Deming’s words of wisdom often form the platform for how we look at quality and, critically, why it matters. According to Deming, improvement is not a compulsory action but in order to survive companies must always strive to … Continue reading Why Continuous Improvement is a Vital Part of QA →

The Business Case for Making Politics a Part of Your Social Impact Strategy

Social Media Impact

Jacqueline McGraw March 29, 2021 Gone are the days when companies could steer clear of politics. Employees and customers alike expect the brands they love to take a stand on social and political issues that are important to them. In recent years, tech leaders have begun reimagining their social impact strategies and leveraging their products … Continue reading The Business Case for Making Politics a Part of Your Social Impact Strategy →

Why You Need to Be Part of the Cancel Culture

Corporate Culture

Brian Basilico March 11, 2021 There’s a lot of talk these days about something called Cancel Culture. As far as cancel culture goes, I would love to cancel my subscription to Boys Life Magazine, I just can’t find where to do it. I’d love to cancel those Pharma commercials that say, “Don’t take this drug … Continue reading Why You Need to Be Part of the Cancel Culture →