Larry KimJuly 21, 2015 It’s never been more important to include paid social media as part of your digital marketing strategy. Between the completely ineffective reach of organic content on Facebook, the ridiculous potential exposure offered by Twitter, and the amount of time prospective customers spend on social media every week, if you’re not advertising … Continue reading The Top 10 Paid Social Media Hacks of All Time
Brian SutterJuly 4, 2015 It sounds simple enough, but just because someone purchases your products and services, doesn’t mean they will pay you on time. For small businesses, slow collections equals less cash at your disposal, which can tie up your investments. It also hurts you over time with poor cash flow, inventory build up, and … Continue reading Getting Paid: Solving the #1 Accounting Problem
Larry KimJune 19, 2015 This year, marketers worldwide will spend a whopping $ 23.68 billion on paid media to reach social network users… and I bet you’re one of them! Paid social has literally exploded recently; just a few short years ago, you probably thought you using Facebook and Twitter organically to somehow get noticed … Continue reading Top 10 Paid Social Media Advertising Hacks of All Time
Brian SutterJune 12, 2015 Business owners know that one of the most important steps in their daily business operation is making sure to get paid for services rendered. But asking for money (even when it’s owed) and, ensuring you get it in a timely manner can be a delicate process. Shawn Cadeau, CMO of the … Continue reading Correcting Cash Flow: Getting Paid On Time
Colm BarryJune 10, 2015 One of the most important elements of any video is the soundtrack. Whether it’s a commercial video to promote your business or a home-made video for YouTube, the soundtrack will dictate the mood and tempo of the video and it’s overall success. If you are new to video creation, you may be … Continue reading How to Legally Use Free & Paid Music In Your Videos
Gina BadalatyMay 23, 2015 As you start to promote and monetize your blog, you’ll need to find opportunities to work with brands. Fortunately, a number of groups exist that allow you to apply and get engaged with brands. These programs often protect you as a blogger, including ensuring you get paid and have a contract. … Continue reading Where To Find Paid Blogger Opportunities
Joe PizerMay 17, 2015 With the huge increase of mobile searches over the last few years, marketers are finding a number of new ways to drive offline conversions through online advertising. Advertisers can now switch tactics from online acquisition to driving consumers to physical stores depending on their location. In this post I’ll outline how … Continue reading Using Paid Search To Increase Store Visits
Dean KeipertMay 3, 2015 When you compare paid search ads and brand awareness, you probably think the two are found in opposites sides of the galaxy. You’ve got one, paid search ads, that is a tool meant to drive traffic and conversions and is completely measurable. On the other side of the spectrum, you have … Continue reading How You Can Use Paid Search Ads In A Brand Building Campaign
Blake JohnstonApril 15, 2015 So your startup or small business is ready to take off and you need to hire salespeople. As the owner, there are too many other projects for you to tackle and you need someone dedicated to finding and closing new business. Most owners think they need to hire a rock star … Continue reading Small Businesses: Stop Hiring High Paid Sales People!
Justin WilsonApril 11, 2015 I read a report from eMarketer earlier this week that explained that small and medium sized businesses rank social media as the second most effective marketing method; only their website was more effective. And the fact that social media is a powerful tool is not a shock, it has been the … Continue reading Why You Should Run Paid Social Media Campaigns
