Katherine Buchholz — March 14, 2017 — March 14, 2017 Display marketers must think beyond the display ad. If display ads are driving billions of calls to businesses, your landing pages should be optimized to drive both online and offline conversions. Why? How you design and test your landing pages will directly impact how they … Continue reading Strategies to Optimize Display Ads for Calls: Landing Pages
Kevin Lynch — February 27, 2017 — February 27, 2017 When you’re trying to get people to spend on your service, it’s hard to imagine there’s anything more persuasive than a money-back guarantee. But, according to an experiment run by one of the world’s most well-known marketers, it’s at best the second-most compelling thing you … Continue reading 5 Ways to Improve the CRO of Free Trial Landing Pages
Susan Friesen — February 7, 2017 Follow @eVisionMedia— February 7, 2017 What Every Entrepreneur Should Know About Landing Pages to Aide their Marketing Efforts For many entrepreneurs and business owners, the online marketing scene can very confusing and overwhelming. All that marketing terminology that’s constantly being thrown out there on a daily basis is enough … Continue reading Top 13 Ways Landing Pages Can Build Your Business
The bounty of cheap behavioral data available today is a boon for marketers. Columnist Brian Massey explains how to take advantage of this cheap data to develop an effective landing page. Brian Massey on January 26, 2017 at 10:56 am I believe that cheap behavioral data will fundamentally change the way we do online marketing. … Continue reading 9 studies for landing pages that work
Margot da Cunha — January 15, 2017 — January 15, 2017 Do you remember the first time you saw someone wearing UGG boots? You probably gasped with disgust, thinking “oh man, those things are ugg-ly!” Fast forward a couple months later when you purchased a pair. Why did you do this? The answer is social … Continue reading The Complete Guide to Using Social Proof in Ads and Landing Pages
Eric Seal — January 13, 2017 — January 13, 2017 We recently came across an interesting conversation on the BigSEO subreddit. A user was trying to deindex a large number of product pages on their site, but three weeks later they’re still showing in Google’s search results. Even their Search Console shows no changes after … Continue reading The Fastest Way to Deindex Pages on Google (According to John Mueller)
Seshu Madabushi — January 11, 2017 Follow @mKonnekt— January 11, 2017 There are 1.8B monthly active users on Facebook (Source: FB latest financial disclosed on 11/02/16) Age 25 to 34, at 29.7% of users, is the most common age demographic. 41% of US small businesses are on Facebook Organic reach of Facebook posts ~ 2% … Continue reading Facebook Primer – Effective Ways To Use Facebook Pages
Brian Horvath — January 6, 2017 Follow @BrianHorvathINC— January 6, 2017 When starting off in online marketing, you may feel a little bit under water. From content writing to media outreach, everything seems like a challenge. One of the most difficult things you can be involved in as an online marketing is creating a sales … Continue reading The 5 Point Copy Formula for High Converting Sales Pages
Jordan Lore — January 6, 2017 — January 6, 2017 Do you have a large Facebook following? Perhaps you’re trying to build a large following? The custom Facebook tab allows owners to create their own custom landing pages right on their Facebook page. Facebook landing pages have no limits in regards to content – contests, … Continue reading Facebook Landing Pages: 38 Ideas, Tips and Examples
By Birbahadur Singh December 21st, 2016 Over 2G data connection and sometimes even 3G, many face issue of slow internet speed. For e-commerce business, it all results in loss of business. Needless to say, to cash in on user attention fast services have to be provided to drive conversions. AMP load faster than its … Continue reading How To Optimize Your AMP Pages Using Google Search Console
