Personal Branding BlogMay 4, 2015 While having lunch with the CEO of a small not-for-profit organization looking for my help to improve their operation I was told improvement was needed in the area of “teamwork.” She told me, “we need to get people working together more like a team. Right now everyone just works in … Continue reading Fostering Teamwork Mis-Understood By Most Small Business Owners
Andre WillisMay 1, 2015 As a small business owner, you often wear many different hats. Salesperson, accountant, human resources…SEO strategist? You know the importance of marketing’s role in increasing foot traffic and phone calls, and that includes search engine optimization. Yet, SEO is often the least understood marketing discipline. And many time-pressed business owners struggle … Continue reading The Small Business Owner’s Guide To Local SEO
Susan GilbertApril 27, 2015 Avoid Obstacles When Growing Your Business Sometimes building a small business can seem like an uphill battle for many entrepreneurs, especially in the beginning. It can seem that as one problem is resolved another pops up. But the good news is that you’re not alone in these challenges. Growing pains are … Continue reading 5 Top Challenges Business Owners Should Know And Avoid
Richard KirbyApril 20, 2015 Small business owners wear many hats and make many decisions each day. Most of these decisions are small and they have minor impacts. Some, however, are common to most small businesses and can have major impacts. That’s what this post is all about. The first big challenge facing most small business … Continue reading Big Challenges For Small Business Owners
Kirill KniazevApril 1, 2015 The purpose of this article is to serve as the definitive basic guide to, and overview of, digital marketing tools for small and medium businesses in 2015. Consider digital marketing explained! Some may be surprised to learn that the term “digital marketing” has been around since the 1990’s – many small … Continue reading Digital Marketing Explained: For Small and Medium Business Owners
David KigerMarch 13, 2015 Optimism among small business owners is at its highest point in seven years, according to a recent poll by the Wells Fargo/Gallup Small Business Index. Among the reasons for the spike: increases in revenue, hiring, cash flow and access to credit. Lisa Stevens, head of small business for Wells Fargo, said … Continue reading Small Business Owners Increasingly Optimistic
Scott BarnettFebruary 28, 2015 Yelp has sued Revleap, a Los Angeles based company. Yelp claims it is misleading, in fact scamming, customers by asking them to pay to “guarantee” good reviews on Yelp. They mention that they are “taking a stand to protect business owners” so they don’t fall prey to misleading companies. More specifically, … Continue reading Yelp Is Not A Trusted Authority For Small Business Owners
Aaron HoughtonFebruary 26, 2015 Have you waded through your own inbox lately? The water’s rising at an alarming rate. And in the inbox, your customers don’t care that you’re a small business. At that moment of decision, when cursors are poised between open and delete, the playing field is completely level. You’re fighting for eyes … Continue reading 10 Email Marketing Tips For Small Business Owners
La Mancha SimsFebruary 16, 2015 It is nearing that time of year when small business owners are gathering the paperwork necessary to prepare this year’s taxes. However, don’t overlook these tax deductions for 2015: Entertainment One of the most common business expenses is entertainment. Having a breakfast or lunch meeting with a client or prospect … Continue reading 4 Tax Deductions For Small Business Owners
Amanda ClarkJanuary 10, 2015 Small business owners, do you know how you get your company’s name out there—do you know how you get it not just seen, but well-received—among online shoppers and search engine users? There was a time when the answer might have involved tricky SEO, “link building,” online directories, article marketing, or even … Continue reading Building Your Brand: Tips For Small Business Owners
