Tag Archives: Offering

Infobip partners with Community to launch a global messaging offering

A North American brand and celebrity SMS platform partners with a European omnichannel messaging service to grow both their audiences. Kim Davis on December 12, 2023 Omnichannel messaging platform Infobip has announced a partnership with SMS customer engagement platform Community allowing both vendors to expand their geographic footprint. U.S.-based Community will have an opportunity to … Continue reading Infobip partners with Community to launch a global messaging offering →

SAP moves to a composable commerce offering

Composability is the latest stage on SAP’s commerce journey along with a range of new composable storefronts. Kim Davis on March 27, 2023  Global software giant SAP has announced a new Commerce Cloud composable offering, providing merchants new levels of flexibility and a range of choices between the complete Commerce Cloud package and specific applications … Continue reading SAP moves to a composable commerce offering →

Email creation platform Stensul expands its offering to landing pages

Email creation and collaboration platform Stensul is strategically expanding its offering across other assets. Kim Davis on March 23, 2023 Stensul, the platform that promotes rapid and collaborative creation of emails, has announced that it will now support similar processes for landing pages. The Stensul Landing Page Builder is now available within the Stensul Creation … Continue reading Email creation platform Stensul expands its offering to landing pages →

Kitchen Remodeling SEO Starts Offering Classes To Remodelers

Kitchen Remodeling SEO Approved to Offer Search Engine Marketing Classes for CU Credits to KNBA Members Digital Journal, Friday, May 13, 2022   Landing new clients is simple when they can find one’s website effortlessly. Today, business owners need more than just word-of-mouth marketing to find success in the kitchen remodeling business. Plus, outstanding reviews … Continue reading Kitchen Remodeling SEO Starts Offering Classes To Remodelers →

Samsung Ads launches full-service offering Total Media Solution

Total Media Solution will manage and measure cross-platform campaigns through the Samsung DSP. Chris Wood on April 26, 2022 Samsung Ads announces its new Total Media Solution, a full-service advertising solution that provides buyers with cross-platform management and measurement of campaigns. What it is. “Bring-your-own-media” (BYOM) capabilities enable advertisers to manage ads on streaming inventory … Continue reading Samsung Ads launches full-service offering Total Media Solution →

Zefr promises brand safety on TikTok with new AI offering

Zefr’s brand safety and suitability categories are mapped to the Global Alliance of Responsible Media (GARM). Chris Wood on January 24, 2022 Brand suitability company Zefr announced it has partnered with TikTok to provide marketers with brand safety and brand suitability measurement for in-feed ads on the short-form video app. The product is available for … Continue reading Zefr promises brand safety on TikTok with new AI offering →

How to Tweak Your Ad Copy, Creative, and Offering When Running Facebook Ads in the COVID-19 Climate

Renata Ekine — April 10, 2020 During a crisis, many people turn to Social Media to inform themselves, to interact with loved ones and browse the feed looking for an escape. Social Media usage increases and where the consumer is, the marketer should follow, right? Kind of! In this article, we will explain why you … Continue reading How to Tweak Your Ad Copy, Creative, and Offering When Running Facebook Ads in the COVID-19 Climate →

Twitter to stop offering advertisers access to 3rd party data sources next year

The company said it is moving to streamline how advertisers use audience data and wants to shift the focus to the Twitter Ads API. Amy Gesenhues on August 8, 2019 Twitter announced on Wednesday it will be removing third-party data sources from its ad platform early next year, according to the Wall Street Journal. “Twitter … Continue reading Twitter to stop offering advertisers access to 3rd party data sources next year →