Susan Hallam July 28, 2020 The marketing world as we know has been turned on its head, thanks to COVID. We are still a long way from overcoming the global pandemic, and there is still vast uncertainty over what our new future will look like when the dust settles. One thing is certain, though: the … Continue reading 3 Trends For Mapping Your Marketing Strategy to the “Next Normal”
Kamalika De July 1, 2020 Danny is one click away from leaving your blog. And you must attract him, tie him, and lock him before he vanishes. But how? How can I hook the readers? Gone are the days when this question used to haunt me in my initial times as a professional writer. But … Continue reading How to Write Engaging Introduction for Your Next Blog Post
The California Attorney General estimates compliance costs could reach $55 billion. Kathy Bushman on June 29, 2020 On Thursday, July 2, Search Engine Land contributing editor, Greg Sterling, will host a discussion about, who CCPA applies to, basic compliance rules (and penalties) and how software can help manage CCPA’s reporting requirements. The California Consumer Privacy … Continue reading Next on Live with Search Engine Land: CCPA Enforcement Has Arrived, What Marketers Need to Know
Nicholas Shaw — June 6, 2020 Cross-border e-commerce has gained a large momentum due to customers buying products from other countries. There are many reasons why consumers would choose to buy from another country. Some of the reasons are shipping options, payment methods, product quality, and more. Since online customers can choose their sellers anywhere … Continue reading Is Cross-Border the Next Frontier for Ecommerce Businesses?
Victoria Taylor — June 5, 2020 Facebook has 2.41 billion monthly active users, which shouldn’t come as a surprise being one of the top three social media apps/websites in the world. Furthermore, Facebook has solidified its presence as a platform for business owners and entrepreneurs alike to advocate for their brand. After all, 74% of … Continue reading 4 Best Practices for Your Next Facebook Event Photo
You must find ways to tailor each channel’s messaging that’s appropriate for your company, your market and your customers as your operations begin to reopen. Ryan Phelan on May 18, 2020 At the recent Discover MarTech virtual event, where I was honored to host a roundtable discussion, I was intrigued by a marketer who wondered … Continue reading Marketing’s new challenge: Moving to the next normal
McLean Mills — April 23, 2020 jaydeep_ / Pixabay For every job opening, hiring managers and recruiters are bombarded with hundreds of resumes to review. Since they simply don’t have the time to go through and carefully read each one, they are always looking for reasons to toss aside any application they feel is subpar … Continue reading 7 Ways to Take Your Resume to the Next Level
Courtney Fischbach — April 22, 2020 For many of you, you’ve recently been thrown into the deep end of a remote-working environment. No gradual transition, no training, no choice. For some professional Americans, time management has been optimized by evading a long commute, comfortable work from home setups, or flexible hours. For others, it’s simply … Continue reading What Will Your Next Workspace Look Like?
Dave Brock — April 13, 2020 We are still in the midst of the global health and economic crisis, yet many of the conversations I’m hearing are focused on “what’s next.” Some people talk refer to what’s next as, “when things get back to normal.” Implicitly thinking what we are going through is a momentary … Continue reading What’s Next, Moving Forward
Dominik Maximini — April 3, 2020 The Current Situation Many people around the globe are working from home right now, due to the Covid-19 pandemic. This happened all of a sudden and overnight. Despite the rapidness of the change, moving to remote worked surprisingly well for many teams, because they were used to some degree … Continue reading Working Remotely? This Will Hit You Next!
