Tag Archives: Needs

Don’t just appeal to a local searcher’s wants or needs, focus on the journey

You’ve probably heard sayings like, “Life’s about the journey, not the destination,” but have you thought about putting this philosophy to work in local search? Columnist Lydia Jorden explains how to optimize for this trend. Lydia Jorden on January 3, 2017   Millennial travelers have been yearning for genuine, local experiences that deliver a special … Continue reading Don’t just appeal to a local searcher’s wants or needs, focus on the journey

3 Signs Your Company Needs a Leadership Development Consultant

Rick Lepsinger — December 27, 2016 Follow @onpoint_llc— December 27, 2016 Your company can have a well-loved, successful product or service and a solid strategy in place, but without the right leadership at the helm, you are gambling with your organization’s future. Identifying, developing and retaining talent are some of the most critical issues facing … Continue reading 3 Signs Your Company Needs a Leadership Development Consultant

Instagram – Your Business Needs To Get Some Of This

By Janet Anthony  December 27th, 2016 inShare18 In 2013, Nathan Chan launched Foundr Magazine, a digital publication for entrepreneurs who are in their startup phases. Some friends encouraged him to begin his marketing on Instagram, and he, in fact, focused primarily on this platform. Within six months, his following grew to 180,000. At this point, … Continue reading Instagram – Your Business Needs To Get Some Of This

Customer Experience in FinTech: Where Users’ Needs Come First

Sandra Wrobel-Konior — December 18, 2016 Follow @sandricz— December 18, 2016 Customer experience is now becoming one of the most important factors to merchants, and this approach is going to increase. New products and services must be customer-centric, with a greater level of convenience. Otherwise, there are fewer chances to attract or retain the audience. … Continue reading Customer Experience in FinTech: Where Users’ Needs Come First