Tag Archives: need

6 Major Things You Need To Know About an Invoice

Uwe Dreissigacker — March 17, 2017 Follow @uwedreiss— March 17, 2017 For almost all businesses, invoices play a very big part in keeping the cash flowing in. While they are small documents done occasionally, if they aren’t done properly, it can mean the difference between a business meeting its financial obligations and one having to … Continue reading 6 Major Things You Need To Know About an Invoice →

Google Analytics: 5 Reports You Need to Know About

Google Analytics

Kristin Hicks — March 16, 2017 — March 16, 2017 If you have a website, you should be using Google Analytics. Why? Google Analytics is one of the most valuable tools available to website owners and it’s completely free. Adding a little bit of code to your webpages opens you up to a wealth of … Continue reading Google Analytics: 5 Reports You Need to Know About →

Value Selling in the Software Industry: What You Need to Know

Sales Guide

Kristen Buzzaird — March 14, 2017 — March 14, 2017 The core idea of “value selling” is giving your customers more than what they expect from their purchase – providing products and services that generate returns well beyond the price paid. This is true in any industry, but is especially relevant when it comes to … Continue reading Value Selling in the Software Industry: What You Need to Know →

What Mobile Native Ads Need

Native Advertising

Asaf Hartuv — March 13, 2017 Follow @asafhartuv— March 13, 2017 Advertisers are in a critical moment in time. There is a plethora of new ways for brands to reach their target audiences thanks to the numerous online outlets and emerging technology. At the same time, consumers have become savvier than ever about advertising – … Continue reading What Mobile Native Ads Need →

Why brick-and-mortar retailers need to go digital with analytics

Analytics

Consumers still prefer in-store experiences overall, but columnist Allan Haims believes brick-and-mortar retailers need to take a page from online retailers and learn about their customers by leveraging analytics. Allan Haims on March 10, 2017 While online shopping continues to grow and meet consumers’ needs for convenience and competitive pricing, brick-and-mortar stores still ultimately … Continue reading Why brick-and-mortar retailers need to go digital with analytics →

Why you need to get back to SEO basics

SEO Education

You can be well-versed on all the latest SEO trends, but columnist Ryan Shelley notes that you need to get the fundamentals down first. Ryan Shelley on March 8, 2017 Do a quick search on Google for “SEO tips” and you’ll get over 14 million results. That’s a lot of tips to wade through … Continue reading Why you need to get back to SEO basics →

Why mobile marketers need to start measuring ROI right now

Mobile Marketing

Contributor Shani Rosenfelder believes 2017 will be the year that mobile marketers everywhere finally recognize the value of mobile ROI measurement. Shani Rosenfelder on March 3, 2017 Photo by LendingMemo and used here via the Creative Commons license. When apps exploded into our lives almost a decade ago, and mobile marketing was in its … Continue reading Why mobile marketers need to start measuring ROI right now →

Do You Really Need to Blog?

Blogging

Ben Sim — March 5, 2017 — March 5, 2017 Blogging seems old school in the grand scheme of online marketing nowadays. With video and influencer marketing on the rise, taking the time to write a 2500 word blog post doesn’t seem as efficient or effective when it comes to marketing your business. But is … Continue reading Do You Really Need to Blog? →

How to Turbocharge Your Blog Post Production: What You Need to Know

Blogging Lessons

Carol Stephen — March 2, 2017 Follow @Carol_Stephen— March 2, 2017 How to Turbocharge Your Blog Post Production: What You Need to Know Every startup has heard that they need to update their website in order to stay relevant to Google and the little bots that crawl around on the interwebs. But how many of … Continue reading How to Turbocharge Your Blog Post Production: What You Need to Know →

8 Facts You Need to Know About B2B Content Marketing [Infographic]

B2B Marketing

Louis Foong — February 24, 2017 Follow @thealeagroup— February 24, 2017 Have you and your business joined the 88% of B2B marketers that have built content marketing into their strategy? Chances are, if you read this blog regularly, you’re at least dipping your toes into the content marketing pool. I just want to let you … Continue reading 8 Facts You Need to Know About B2B Content Marketing [Infographic] →