by Jon-Mikel Bailey June 30, 2016 Follow @jonmikelbaileyJune 30, 2016 What is a domain name? Every business (except those living in the dark ages) has one. It’s your website address. More specifically… “A domain name is an identification string that defines a realm of administrative autonomy, authority or control within the Internet. Domain names are … Continue reading Are You Master of Your Domain (Name)?
by Lucas Miller June 3, 2016June 3, 2016 Whether it’s your first day at school or a new job, there’s something to be said for starting off on the right foot. Launching a new blog is no different. Think about it – in the coming days, weeks and months, you’ll be devoting hundreds of precious … Continue reading 9 Simple Steps for Choosing the Perfect Name for Your Blog
by Salma Jafri June 2, 2016 Follow @salmajafriJune 2, 2016 I lust after programs with cool-sounding names. And I’m not alone. Psychology tells us that giving your idea – a product, course, a book, a website, a program, a service, an app, etc – an actual and unique name will increase the chances of it … Continue reading How to Name Your Ideas to Stand Out in Business
by Ivana Kitanovic April 7, 2016April 7, 2016 What is the one thing that helps us differ people and put a face to the words we read or an object we buy? What makes everyone unique and in the same time recognized by their surroundings? It’s of course the thing we’re given at birth and … Continue reading Is Display Name Important for Email
by Matthew Harris March 29, 2016 Follow @AddisonWhitneyMarch 29, 2016 We all know them. The brands where the name has sounded one way as long as you can remember until one day, you are blindsided by the suggestion of a different pronunciation of the same brand. In the below infographic from Made by Oomph! examines … Continue reading How Important is an Easily Pronounced Brand Name? [Infographic]
by Mike Devaney February 26, 2016 Follow @DevaneyMkedevFebruary 26, 2016 “Should we mention our competitors?” “Should we call them by name?” It’s a familiar set of questions to anyone planning their company’s content strategy. Most corporate style guides advise against naming competitors. “Naming” could cause problems. You might end up looking smaller (or larger) in … Continue reading Should You Mention Competitors by Name?
by Tracey Wallace December 30, 2015 Follow @tracewallDecember 30, 2015 Choosing a strategic domain name is not just a task for those starting up their own businesses. For many, the decision to launch your own website comes many years after you’ve already built a profitable venture. The reasons for this are typically: You’ve been successfully … Continue reading Your Domain Name is Your Brand — Here’s How to Pick One
By Sameer Panjwani December 29th, 2015 1. Size Matters Generally, the shorter your domain name, the better. That’s because it’s easier for people to remember and type in a shorter domain than a longer one. Consider the above example, Pets.com is better than something like PetsPetEmporiumAndPuppyStore.com. 2. Corner The Market On Variations Of Your Domain If … Continue reading 7 Domain Name Considerations
by Emilie Le December 9, 2015 Follow @trademarkhubDecember 9, 2015 Choosing a business name is a vital part of your business. It’s the first thing that a potential customer or client notices about you and it can really make or break you. It can be a really tough process coming up with an original name … Continue reading 5 Ways to Choose Your Trademark Name [Infographic]
by VerticalResponse November 29, 2015 Follow @VR4SmallBizNovember 29, 2015 Plans for your new company are underway, but a great name for your venture still hasn’t sprung to mind. That’s troubling since it can be daunting to find a catchy, meaningful, attention-grabbing moniker that will stand the test of time and cast your company in an … Continue reading Name to Fame: Strategizing Your Company Title
