Christina BockischMarch 7, 2015 A fun fact about me: I’m engaged, but I’m also one of those girls that never really thought much about what her wedding would be like. Right after getting engaged, I started doing some research on different vendors in my area that I could use for my wedding. I signed up … Continue reading CAN-SPAM Mistakes To Avoid In Your Email Marketing
Justin WongMarch 3, 2015 We’ve seen so many small businesses and startups whose Facebook pages have great content and engagement, but who still shy away from spending any advertising money. Maybe it’s because they don’t want to waste any money or maybe they don’t have the right expertise, but either way, there’s a good chance … Continue reading Four Amateur Mistakes To Avoid When Creating Facebook Ads
InklyoMarch 2, 2015 Websites. These days, it seems like almost every business has one. From your favorite local sushi place to your tried-and-true bookstore, every business, big or small, can be found online. Businesses today need to have an online presence if they want to reach potential buyers. This presence includes having a variety of … Continue reading The 12 Biggest Website Mistakes You Can Easily Avoid
Sam WrightFebruary 27, 2015 Website footers are one of the most commonly overlooked elements of a webpage — their location leads a lot of brands to believe that the content placed there will go unnoticed, or that they’re simply not that important. That may have been the case ten years ago, when footers consisted mainly of copyright notices, but … Continue reading Common Website Footer Mistakes and How to Avoid Them
Arline RamirezFebruary 26, 2015 Your 300-word article from India is not going to cut it anymore. Here are small business mistakes that you should avoid when outsourcing content. Lack of focusFirst of all, let’s get the terminologies right. A copywriter provides promotional advertising copy that is meant to sell a product or a service. A … Continue reading 3 Rookie Mistakes to Avoid When Outsourcing Content
Eric HammisFebruary 23, 2015 If you’ve got a digital marketing plan, you should be using Google Adwords. Driving traffic to your site can be tough at times, if not, at all times. We can thank Google for handing us traffic on a platter through the use of Google Adwords. Google Adwords is an online service … Continue reading Top 5 Mistakes With Your Adwords Campaign
Justin WilsonFebruary 19, 2015 LinkedIn is a massive social network – with over 350 million members, it is the world’s third largest social network, behind only Facebook and Twitter.However, lots of members does not mean that everyone is doing it right – for example, 50% of Twitter users have never actually sent a tweet. And … Continue reading 5 LinkedIn Mistakes to Avoid
Russ FairleyFebruary 14, 2015 As we all know, these days anyone can make video: smartphones shoot 4K, optically stabilized footage, a GoPro can be tossed over a waterfall and film the whole thing, and action cam-equipped drones can capture footage that until now required a helicopter and a six-figure budget. With pro tools readily available … Continue reading Attention Video Producers: Don’t Make These Five Mistakes
Gary DekFebruary 8, 2015 Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites, the opportunity to increase your site’s online exposure to new customers cannot be ignored. While the ROI of social media marketing remains hotly debated, there is no doubt that it … Continue reading 10 Social Media Marketing Mistakes Businesses Must Avoid
Justin WongFebruary 6, 2015 Even though Twitter has been around for quite a while now, we still see so many businesses and professionals making basic (and embarrassing) mistakes. Using Twitter properly isn’t difficult, but for those who are still struggling, we’ll show you four common Twitter mistakes and how to avoid them. Sounding Too Desperate … Continue reading Four Big Twitter Mistakes You Need To Avoid
