Amy EdwardsJune 26, 2015 Got your degree results, smashed your graduation ceremony and looking for your first job in the digital sector? You’re not alone! The digital industry is a really popular option for lots of graduates this year because it’s dynamic, fast-paced, diverse and there are lots of jobs available across a range of … Continue reading Top 3 Mistakes Graduates Make When Applying For Digital Jobs
Jon KrepsJune 17, 2015 Website traffic may generate sales but it is the conversion rate itself that ultimately determines overall profitability. So while most website owners are positively obsessed with traffic generating strategies (like SEO, PPC, content marketing, social media marketing, etc.), they completely ignore the site’s conversion rate. The biggest reason for this oversight … Continue reading 6 Biggest Mistakes That Kill Website Conversions
Peter KimJune 17, 2015 Whether they’re starting a brand-new business or bringing an existing one into the digital marketplace, small business owners tend to make the same mistakes again and again when jumping into an online marketing push. No matter your goals for your website and social media profiles, avoid these common pitfalls when repositioning … Continue reading 3 Crippling Digital Marketing Mistakes Small Businesses Make Right Out of the Gate
Annaliese HenwoodJune 16, 2015 As bloggers, whether for a business or independent, we want to see a quick and easy growth in our blog. It discourages us to see poor website traffic and low subscription rates. We put in all this effort into building our blog, so we do whatever we can to see it … Continue reading 5 Mistakes You’re Making Growing Your Blog
Cloris KylieJune 16, 2015 When did Facebook become such a mystery? I remember a time when a long list of Facebook followers meant a bigger email list, and a more profitable online business. But things are a little different now. Facebook continues to poke, prod and refine it’s algorithm. So even with a massive Facebook … Continue reading 7 Facebook Mistakes To Avoid Like The Plague
Evan CumminsJune 12, 2015 When done correctly, bidding on competitors’ brand terms can provide a nice boost to your online advertising performance. After all, if someone is looking for your direct competitor’s products or services, it stands to reason they might be interested in what you offer too. However, when done the wrong way, it … Continue reading Bidding on Competitors’ Brands: Pros, Cons & Common Mistakes
Jimmy RodelaJune 9, 2015 A few years ago, social media was a new and unchartered territory. However, when platforms like LinkedIn, Twitter and Facebook gained a tremendous following almost overnight, businesses knew they had to follow suit in order to stay relevant. Nowadays, an impressive 97% of businesses rely on social media to effectively connect … Continue reading 7 Social Media Marketing Mistakes That Will Doom Your Business to Oblivion
Jeremy TaylorJune 9, 2015 You have a website and you want people to see it. The trouble is, you have an awful lot of competition. If the world wide web is a beach, the websites on it are grains of sand. So how do you make sure your grain is the one your target audience … Continue reading 10 Simple SEO Mistakes to Avoid
Travis BalinasJune 5, 2015 LinkedIn has long been a powerful tool for professional networking. When used correctly, it can make meaningful connections with others in your industry, as well as past and present clients. However, if you don’t know how to use LinkedIn to its full potential, you could be missing out on its advantages … Continue reading 6 LinkedIn Mistakes You Didn’t Know You Were Making
Paul SchmidtMay 28, 2015 Moving from WordPress to HubSpot can see we can daunting task. From learning a new CMS to understanding how you’re going to publish content on your site, it will take some time to get up to speed. Thankfully once you’re all set up on HubSpot, you’re using a well-oiled machine that’s going … Continue reading 8 Mistakes to Avoid When Migrating From WordPress to HubSpot
