Tag Archives: Mindset

Artificial Intelligence And The Changing Mindset Of Consumers

Artificial Intelligence And The Changing Mindset Of Consumers by Laurie Sullivan , Staff Writer @lauriesullivan, February 16, 2018 The biggest threat and benefit to U.S. consumers in the next 10 years will be artificial intelligence. U.S. search professionals will not only need to learn the nuances of platforms from Amazon, Bing, Google Oath, and others, … Continue reading Artificial Intelligence And The Changing Mindset Of Consumers

Embrace a product manager mindset to improve 2018 SEO KPIs

How can you improve your performance in the new year? Columnist Adam Dorfman recommends thinking more like a product manager, focusing on activities that provide measurable impact to your company’s most important goals. Adam Dorfman on December 27, 2017   For the first half of my 20-year career, I focused primarily on technical, enterprise SEO … Continue reading Embrace a product manager mindset to improve 2018 SEO KPIs

5 mindset mistakes you may be making when it comes to SEO

Sometimes even the smartest SEOs are guilty of missing the forest for the trees. Columnist Tom Demers delves into some common attitudes and behaviors that can prevent your campaigns from reaching their full potential. Tom Demers on August 15, 2017   Recently, I’ve been reading a lot about different approaches to page speed optimization. During … Continue reading 5 mindset mistakes you may be making when it comes to SEO