Marketer Interest In Search Continues To Surge, Albeit More For SEO Than SEM by Michael McLaren , Op-Ed Contributor, July 30, 2021 For the fourth straight week, intent data shows “search engines” are the most-searched topic among brand marketers, according to Bombora Company Surge. Customer experience and SEO go hand-in-hand, which is especially true for companies … Continue reading Marketer Interest In Search Continues To Surge, Albeit More For SEO Than SEM
Keenan Guiet June 17, 2021 Marketing gurus and bloggers have presented affiliate marketing as a “get rich quick” scheme. Which is literally the million dollars question about it. And to be fair, yes, affiliate marketing can make you earn those big bucks if done correctly. Nonetheless, just because you can get an affiliate link doesn’t … Continue reading When Is It (And When Is It Not) a Good Idea to Be an Affiliate Marketer?
Kelly Groover May 25, 2021 “Hey. You want a Clubhouse invite?” Chances are you’ve heard this question in the last few months. If you haven’t, don’t sweat it. The invite-only social media platform is still in its infancy, only celebrating its first anniversary this March. As more and more people snag their invites, the more … Continue reading How You Can Use Clubhouse as a Marketer
‘Word of Mouth’ Generating More Marketer Buzz by Michael McLaren , Op-Ed Contributor, April 22, 2021 In our digital world, search engine marketing has become a powerful tool to grow your presence and drive traffic via paid and unpaid strategies. “Search,” specifically “Google search,” continues to be a strong area of focus for brand-side marketers. … Continue reading ‘Word of Mouth’ Generating More Marketer Buzz
Aleh Barysevich October 13, 2020 Fact: becoming the number one result on Google is simply the cheapest way to attract year-round traffic to our content. And to become the number one result, quality content needs quality links. Getting those new backlinks is all about: Knowing your current links. Finding link prospects. Doing this without a … Continue reading 15 of the Best Cheap-to-Free Backlink Checkers Every Marketer Should Try
Slye Joy Serrano October 7, 2020 Social media has now become an invaluable tool to connect and engage with your brand’s online audience. Brands who have not done so by now are definitely missing out on a lot of opportunities. A great social media marketing campaign can provide a remarkable success to your business. Most … Continue reading Twitter Marketing: What Every Marketer Needs to Get Started
Tools and tech to help improve analysis, decision making, and strategic planning. Ginny Marvin on July 10, 2020 The demands and expectations of marketers continue to evolve, and increasingly, they “will be a hybrid of marketers, technologists and data analysts,” says Stephen McDonagh, director of digital & growth marketing at 1-800-Flowers.com. He discussed how emerging … Continue reading How technology is changing what it means to be an effective marketer
Choncé Maddox — April 8, 2020 FirmBee / Pixabay Social media is not going anywhere any time soon. If you’re an entrepreneur, freelancer, or small business owner, you can certainly benefit from creating a social media presence. You don’t have to be an expert to become a better social media marketer. Social media is free … Continue reading How to Become a Better Social Media Marketer
Jared Atchison — March 16, 2020 Do you want to make money from home with affiliate marketing? The truth is, you can make a decent living with an affiliate website. However, despite the phrase “passive income,” it takes plenty of time and effort to become a successful affiliate marketer. Affiliate marketing, in a nutshell, is … Continue reading 5 Tips for Starting a Career as an Affiliate Marketer
Kyra Goodman — February 27, 2020 Twitter, you either love it or hate it. But as a brand or marketer, it’s an important network. Getting started on Twitter can seem intimidating due to the massive amount of content. How do you get your name out there? How do you add value and build relationships? Twitter … Continue reading Why and How You Should Join Twitter Chats as a Brand or Marketer
