Tag Archives: Marketer

Top 5 Facebook Analytics Tools Every Marketer Should Try in 2021 [Infographic]

Theodora Stanciu August 27, 2021 With almost 1.9 billion daily active users, Facebook is undeniably the largest social media platform globally. While it may be true that fewer young people are using Facebook and more and more people over 55 are signing up, the platform still remains relevant in social media’s ever-changing scene. The usage … Continue reading Top 5 Facebook Analytics Tools Every Marketer Should Try in 2021 [Infographic]

Marketer Interest In Search Continues To Surge, Albeit More For SEO Than SEM

Marketer Interest In Search Continues To Surge, Albeit More For SEO Than SEM by Michael McLaren , Op-Ed Contributor, July 30, 2021 For the fourth straight week, intent data shows “search engines” are the most-searched topic among brand marketers, according to Bombora Company Surge. Customer experience and SEO go hand-in-hand, which is especially true for companies … Continue reading Marketer Interest In Search Continues To Surge, Albeit More For SEO Than SEM

When Is It (And When Is It Not) a Good Idea to Be an Affiliate Marketer?

Keenan Guiet June 17, 2021 Marketing gurus and bloggers have presented affiliate marketing as a “get rich quick” scheme. Which is literally the million dollars question about it. And to be fair, yes, affiliate marketing can make you earn those big bucks if done correctly. Nonetheless, just because you can get an affiliate link doesn’t … Continue reading When Is It (And When Is It Not) a Good Idea to Be an Affiliate Marketer?

‘Word of Mouth’ Generating More Marketer Buzz

‘Word of Mouth’ Generating More Marketer Buzz by Michael McLaren , Op-Ed Contributor, April 22, 2021 In our digital world, search engine marketing has become a powerful tool to grow your presence and drive traffic via paid and unpaid strategies. “Search,” specifically “Google search,” continues to be a strong area of focus for brand-side marketers.  … Continue reading ‘Word of Mouth’ Generating More Marketer Buzz

15 of the Best Cheap-to-Free Backlink Checkers Every Marketer Should Try

Aleh Barysevich October 13, 2020 Fact: becoming the number one result on Google is simply the cheapest way to attract year-round traffic to our content. And to become the number one result, quality content needs quality links. Getting those new backlinks is all about: Knowing your current links. Finding link prospects. Doing this without a … Continue reading 15 of the Best Cheap-to-Free Backlink Checkers Every Marketer Should Try

Twitter Marketing: What Every Marketer Needs to Get Started

Slye Joy Serrano October 7, 2020 Social media has now become an invaluable tool to connect and engage with your brand’s online audience. Brands who have not done so by now are definitely missing out on a lot of opportunities. A great social media marketing campaign can provide a remarkable success to your business. Most … Continue reading Twitter Marketing: What Every Marketer Needs to Get Started

How technology is changing what it means to be an effective marketer

Tools and tech to help improve analysis, decision making, and strategic planning. Ginny Marvin on July 10, 2020 The demands and expectations of marketers continue to evolve, and increasingly, they “will be a hybrid of marketers, technologists and data analysts,” says Stephen McDonagh, director of digital & growth marketing at 1-800-Flowers.com. He discussed how emerging … Continue reading How technology is changing what it means to be an effective marketer