Tag Archives: management’

What is marketing performance management and how can it help you?

MPM’s help marketers allocate future spend and bring it in line with business goals. Pamela Parker on July 25, 2022 One of marketing’s greatest challenges is proving its value to the business. Without demonstrable proof that marketing initiatives are driving business results, marketers’ budgets are easy pickings for leaders seeking to improve profitability or just … Continue reading What is marketing performance management and how can it help you?

How work management tools are connecting marketing teams and processes

Vendors are now creating market-centric work management systems. Chris Wood on July 19, 2022 Work management tools have become an efficient way for marketers to complete tasks and collaborate with other people. Customizable work management systems give businesses of all sizes the ability to build out the right workflows to match their organization’s needs. And … Continue reading How work management tools are connecting marketing teams and processes

The future of headless web content management

A modern enterprise, particularly a large one, needs headless and coupled publishing capabilities. Tony Byrne on July 8, 2022 Old-timers (like me!) in web content & experience management (WCM) will remember an early entrant called RedDot. Founded in Germany during the mid-1990’s, the platform originally had the somewhat prosaic label of “InfoOffice CMS.” Yet the … Continue reading The future of headless web content management

These management changes for neurodivergent employees make work more accessible for everyone

By Puneet Sandhu       June 29, 2022   When we talk about inclusion today, we think of identity markers such as race, class, ability, and sexual orientation. But another important consideration is neurodiversity, which refers to the different ways in which people’s brains interact with the world around them. This facet of inclusion … Continue reading These management changes for neurodivergent employees make work more accessible for everyone

InMoment acquires review management company

ReviewTrackers will help users of the experience improvement platform access customer voices. Kim Davis on June 17, 2022 Experience improvement platform InMoment has announced the acquisition of ReviewTrackers which offers a set of solutions to analyze and amplify customer voices. The new capabilities will help InMoment users to manage solicited feedback, such as direct surveys, … Continue reading InMoment acquires review management company

How to Find Alignment in IT Infrastructure Management

How to Find Alignment in IT Infrastructure Management Yama Habibzai / 11 Jun 2022   Technology and business needs are constantly evolving, and as they do, companies must ensure IT infrastructure and overall operations maintain alignment. However, misalignment is all too easy when technology is constantly updating. What Types of Changes Occur in Infrastructure? Companies’ … Continue reading How to Find Alignment in IT Infrastructure Management

Semrush Introduces Tools To Help Build Content, Expands Support For List Management

Semrush Introduces Tools To Help Build Content, Expands Support For List Management by Laurie Sullivan , Staff Writer @lauriesullivan, June 10, 2022 Semrush has introduced tools that help build content and support list management to help small- and medium-sized businesses (SMBs) reach more consumers online.  Content Outline Builder and the global expansion of Listing Management launched … Continue reading Semrush Introduces Tools To Help Build Content, Expands Support For List Management

Contract Management: How to Improve Your Processes

Contract Management: How to Improve Your Processes Deanna Ritchie / 20 May 2022   Contract management is an essential part of most businesses, responsible for helping companies draft arrangements, form partnerships, and more. However, you could lose money without the right tools and processes in your contract management strategy or, worse, face legal trouble. So … Continue reading Contract Management: How to Improve Your Processes