Tag Archives: Local

3 Ways Business Leaders Can Help with Boosting Local Economies

Peter Daisyme — April 20, 2018 — April 20, 2018 Cities, though public entities “owned” by their governments and residents, are dependent upon private businesses. The success of the private sector — and the improvements fueled by businesses — makes many other aspects of community life appealing. This includes everything from enhancing 5G connectivity to … Continue reading 3 Ways Business Leaders Can Help with Boosting Local Economies

Small Business Local Ad Dollars Move From Facebook To YouTube

Small Business Local Ad Dollars Move From Facebook To YouTube by Laurie Sullivan  @lauriesullivan, March 22, 2018 Borrell Associates expects total local advertising budgets to rise 5.8% compared with the previous year. Non-digital advertising will fall by 2.2%, whereas digital will rise 12.7%. In total, advertisers will spend $126.8 billion this year. Local digital advertising … Continue reading Small Business Local Ad Dollars Move From Facebook To YouTube

Marketing Your Small Business at Local Community Events

Tabitha Jean Naylor — February 26, 2018 Follow @TabithaNaylor — February 26, 2018 There are a lot of methods available when it comes to marketing, but using community events to market your business can be more beneficial than it sounds. Local event such as street fairs, holiday markets, parades, art walks, outdoor concerts, and sidewalk … Continue reading Marketing Your Small Business at Local Community Events

Customer loyalty: A key ingredient for successful local search results

Loyal customers are both your cheerleaders and bodyguards. Contributor Wesley Young shares six ways to boost local search results using customer loyalty. Wesley Young on January 30, 2018   Customer loyalty is often overlooked in local search. The thinking is that people are searching for new places to shop or for things they don’t know … Continue reading Customer loyalty: A key ingredient for successful local search results