Courtney McGhee — May 24, 2018 Follow @courtch28 — May 24, 2018 For some local, brick-and-mortar shop owners, the idea of search engine optimization (SEO) can be daunting. Although tempting to ignore the proverbial Mount Everest that is optimizing your online presence, it is super important for local businesses to appear in search results. ComScore … Continue reading How Local Businesses Should Be Doing Keyword Research
Eric Rosenberg — May 15, 2018 — May 15, 2018 sharonang / Pixabay Running a business can sometimes be a lonely endeavor. Whether it is the isolation of working for yourself as a freelancer or the isolation of being the boss, it is always a good idea to get out there and build your network. … Continue reading Best Local Business Organizations to Build Your Network
Jenn Villa — April 23, 2018 — April 23, 2018 Local search results got you low-key raging? As a marketer, you get SEO. That’s the thing! That’s what’s got your foot tapping resentfully as you stare at a quick Google search for “best ice cream” in your area. What you don’t get is why even … Continue reading Take Control of Your Local Rankings with 3 On-Site SEO Best Practices
Peter Daisyme — April 20, 2018 — April 20, 2018 Cities, though public entities “owned” by their governments and residents, are dependent upon private businesses. The success of the private sector — and the improvements fueled by businesses — makes many other aspects of community life appealing. This includes everything from enhancing 5G connectivity to … Continue reading 3 Ways Business Leaders Can Help with Boosting Local Economies
Small Business Local Ad Dollars Move From Facebook To YouTube by Laurie Sullivan @lauriesullivan, March 22, 2018 Borrell Associates expects total local advertising budgets to rise 5.8% compared with the previous year. Non-digital advertising will fall by 2.2%, whereas digital will rise 12.7%. In total, advertisers will spend $126.8 billion this year. Local digital advertising … Continue reading Small Business Local Ad Dollars Move From Facebook To YouTube
Debra Murphy — March 8, 2018 Follow @MasterfulMktg — March 8, 2018 Most small businesses offer their products and services to a specific geographic market. Being found quickly when someone is in need of your local services is critical to your success. Incorporating local SEO strategies into your marketing activities that complement your other online … Continue reading Local SEO Strategies for Higher Search Rankings
Krista Basham — March 9, 2018 — March 9, 2018 geralt / Pixabay Small businesses must have a creative content plan that focuses on dominating local search engine optimization searches. Too often, small business owners do not use the available methods for drawing in local consumers to their brick and mortar businesses. Their content plan … Continue reading 5 Ways to Successfully Manage Your Local SEO
With more and more people window shopping on a small screen, contributor Wesley Young shares six ways to use online tactics to drive customers to an offline store. Wesley Young on February 28, 2018 E-commerce and local search might seem to be exclusive functions. Local search is typically associated with store locations and driving … Continue reading 6 smart e-commerce lessons to boost local business
Tabitha Jean Naylor — February 26, 2018 Follow @TabithaNaylor — February 26, 2018 There are a lot of methods available when it comes to marketing, but using community events to market your business can be more beneficial than it sounds. Local event such as street fairs, holiday markets, parades, art walks, outdoor concerts, and sidewalk … Continue reading Marketing Your Small Business at Local Community Events
Are you looking for ways to increase your organic visibility and rankings in local search results? Contributor Kristopher Jones shares how to shine in local search results using locally focused content. Kristopher Jones on February 6, 2018 The rise of mobile search has led to many changes in SEO, but none more dramatic than … Continue reading How to create content to support local SEO and rock the rankings
