Tag Archives: Local

Comparing Online Marketing Tactics for Local and International Companies

Vikas Kalwani September 20, 2021 Many multinationals suffer from the same limitations that plague many small businesses. They are disadvantaged because they have little or no local presence, so internet marketing techniques need to be explicitly fine-tuned to establish a competitive edge over their competitors. If you’re running an international company, it’s worth considering why … Continue reading Comparing Online Marketing Tactics for Local and International Companies

8 Trust Signals for Your Local Business Website

Amanda Stephens August 12, 2021 Table of contents Photography About Us Page Contact Us Page Pricing Social Media Links Testimonials or Reviews Certifications, Memberships, and Awards Any Unique Value Propositions Bonus: Covid Protocols As a local business, your website is a critical marketing tool. Whether referred by word of mouth or found through a Google … Continue reading 8 Trust Signals for Your Local Business Website

The Bare Minimum Guide to Local SEO for a Small Business

Erika Dickstein July 11, 2021 The thing you learn about owning a small business is that there is always something else you should be doing. It might be focusing on business development tasks, writing an employee handbook, or updating your year-to-date revenue actuals to forecast. But, there is always something that stays on the to-do … Continue reading The Bare Minimum Guide to Local SEO for a Small Business

Search Engine People Announced as a 2021 National and Local Excellence Award Winner by UpCity!

Ruhi Van Andel | May 31st, 2021 For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. The UpCity Recommendability Rating was developed to determine a service provider’s credibility and recommendability, giving UpCity the confidence to recommend them to the more than 1.5 million … Continue reading Search Engine People Announced as a 2021 National and Local Excellence Award Winner by UpCity!

7 Things That Could be Hurting Your [Local] Search Engine Ranking: And What to Do About It

David Hunter April 30, 2021 If this past year has taught business owners anything, it is that search engine optimization (SEO) is a big deal. Perhaps more so, too, for local businesses. SEO is a great way to get more revenue at little to no cost, which makes it appealing to local businesses who may … Continue reading 7 Things That Could be Hurting Your [Local] Search Engine Ranking: And What to Do About It

Optimize Your Local Listing with the Google My Business Q&A Feature

David Hunter April 8, 2021 In the golden age of local search strategy, business owners and digital marketers alike are looking for ways to get ahead of the competition and engage with customers in new and unique ways. Unbeknownst to many, one of the most influential tools of engagement is hiding in plain sight on … Continue reading Optimize Your Local Listing with the Google My Business Q&A Feature