Tag Archives: Local

10 Expert Tips to Optimize Your Google Local Advertising

Brett McHale November 8, 2020 The prospect of managing paid search marketing can oftentimes feel overwhelming, particularly for local business owners who have a multitude of other responsibilities to worry about. Keeping up with rapidly shifting industry requirements through a pandemic alongside the demanding day-to-day can leave many entrepreneurs too exhausted or stretched thin to … Continue reading 10 Expert Tips to Optimize Your Google Local Advertising

How to Use Google My Business to Improve Your Local Search Ranking

Daniel Hopper November 5, 2020 With over 90% of the search engine market, it is important for businesses that they are easily found through Google searches. Google has made it easier for businesses to rank on their search engine by introducing Google My Business. Optimising your Google My Business profile will improve your rankings through … Continue reading How to Use Google My Business to Improve Your Local Search Ranking

Uberall, Next Door Integrate To Boost ‘Near Me’ Marketing For Local Businesses

Uberall, Nextdoor Integrate To Boost ‘Near Me’ Marketing For Local Businesses by Laurie Sullivan  @lauriesullivan, October 6, 2020 Uberall, a platform known for helping companies improve on their local and “near me” searches and experiences, has announced a partnership with the neighborhood app Nextdoor to improve on the local business visibility for consumers. The news, … Continue reading Uberall, Next Door Integrate To Boost ‘Near Me’ Marketing For Local Businesses

Google makes it easier to find local news through Podcasts and Assistant

Christine Fisher, @cfisherwrites September 2, 2020 While news podcasts are increasingly popular, most focus on national and global news. It tends to be harder to find local news, especially in an on-demand, audio format. Google wants to change this. Today, it announced plans to bring Your News Update to Google Podcasts and to make it … Continue reading Google makes it easier to find local news through Podcasts and Assistant

The Key to Local Search Engine Optimization: Google My Business

David Hunter August 27, 2020 Photo by fauxels from Pexels Your Digital Storefront Having an updated Google My Business page is the key for local search engine optimization. This public profile hosted by the world’s largest search engine serves as one of the first connections between a business and the public. Not only this, but … Continue reading The Key to Local Search Engine Optimization: Google My Business

Optimizing “Google My Business” and How To Attract More Local Customers

Jonathan Payne August 19, 2020 Before Google My Business, it wasn’t long ago the phone book was the most practical way to find restaurants, service providers, retailers, and more. It was a slow-moving world, huh? Sure, you could find the business after a lot of flipping through pages. But even then, you had no easy … Continue reading Optimizing “Google My Business” and How To Attract More Local Customers