by Mark Simmons July 27, 2016 Follow @mixeddigitalJuly 27, 2016 Any business that’s involved in online marketing would love to improve their social media engagement. Let’s face it, social media has fast become the mainstay of the online experience. With 1.55 billion active users a month, there’s a multitude of people engaging and interacting on … Continue reading 5 Really Smart Ways To Use Facebook Live
Marketers on the forefront of live video tell what they’ve learned about content creation, production details and managing comments. Amy Gesenhues on July 28, 2016 at 9:30 am For brands and agencies wanting more engagement and wider exposure, live video is where it’s at – but producing a live broadcast that gets real results isn’t … Continue reading How to go live: Brands & agencies share their top tips for live video broadcasts
by Mike Santos July 20, 2016July 20, 2016 Today’s digital marketing teams have tons of advertising channels at their fingertips. Gone are the days when you were limited to monthly magazine ads, expensive TV spots, or ineffective banner ads. If I want to successfully promote a webinar to a specific target audience, all I have … Continue reading 5 Digital Campaign Planning Tips to Live By
So your brand is finally experimenting with Facebook Live, but no one cares. What gives? Columnist Jordan Kasteler outlines his top reasons you’re not attracting attention with the video platform. Jordan Kasteler on July 19, 2016 In the last few years, Facebook has developed new features to become one of the strongest platforms … Continue reading 3 reasons nobody is watching your Facebook Live video
Facebook has quietly added an option for some broadcasters to restrict who can tune into a Live broadcast and another for never-ending live streams. Tim Peterson on July 15, 2016 at 3:07 pm By default, if you’re broadcasting using Facebook Live, you’re doing so publicly for anyone to see. At least until now. On Thursday, … Continue reading Facebook now lets broadcasters restrict their Live audiences by age, location, gender
by Jen Phillips April July 12, 2016 Follow @JenphillipsapriJuly 12, 2016 Back in January/February, I did 30 days straight of FB live videos as part of a challenge with a friend. It was a great learning experience – for example, I realized how to position myself so the recycling bin wasn’t peeking over my left … Continue reading Your Quick Start Guide to Facebook Live
by Brittany Laeger July 8, 2016July 8, 2016 Hey marketers, do you remember the glory days of Facebook when you could publish a post and a large percentage of your fans and followers would get that content delivered right to their newsfeed? Sadly, those days are long gone and now we live in a world … Continue reading Understanding Facebook Live Video for Pages and Brands
by Michelle Stabler July 7, 2016July 7, 2016 You might have been on Facebook recently and received a notification that your friend is now “Facebook Live”, but what does that really mean? It’s simple – it’s a live video that lets you interact and engage with your followers and friends on Facebook. Anyone can broadcast … Continue reading How to Use Facebook Live
by Miles Hobson July 3, 2016 Follow @miles_hobsonJuly 3, 2016 Live chat. A technology that’s been around for years. Fully understood by a small proportion of marketers. Sadly, correctly optimized by even less. You can’t just stick live chat on a website and expect magic to happen. Some people just add it as another support … Continue reading Enable More Sales With Targeted Live Chat
by Deb Lee June 29, 2016 Follow @DAllisonLeeJune 29, 2016 Have you been using live video services like Periscope? I’ve been testing the live streaming waters by using Facebook Live (you can check out my first live videos here). And, in true Facebook fashion, there are new Facebook Live updates. I normally grumble every time … Continue reading Facebook Live Updates: New Things You Can Do With Facebook Live Video
