Digital-first brands are investing in brick-and-mortar — not just for sales, but for immersive brand experiences. Michele Morelli on March 5, 2025 Ecommerce may be thriving, but brick-and-mortar retail remains a critical brand touchpoint. Companies like Netflix and Wayfair are proving that physical stores aren’t just about transactions — they’re influential brand ambassadors that … Continue reading Why digital brands like Netflix and Wayfair are betting on physical stores
March 03, 2025 How and when to use voice AI like Letterly and Oasis BY Jeremy Caplan This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. Subscribe here. Typing isn’t always the best way to get your thoughts down. Sometimes talking through an idea leads to better … Continue reading How and when to use voice AI like Letterly and Oasis
Where did these roles come from? What do they do? How do they do it? MarTechBot on February 17, 2025 In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader internet. Q: … Continue reading What’s behind the rise in roles like GTM engineer, RevOps engineer and GTM ops engineer?
Uber’s App Could Soon Look More Like Google Maps With Ads by Laurie Sullivan , Staff Writer @lauriesullivan, January 28, 2025 PALM SPRINGS, CA — Uber Advertising could expand ad units on its app that would work and look more like Google Maps. What if the app tied in data to target ads in other apps … Continue reading Uber’s App Could Soon Look More Like Google Maps With Ads
The goal of excellent time management shouldn’t be to achieve maximum productivity and perfection. That approach is a recipe for fleeting satisfaction amid anxiety and shame. BY Next Big Idea Club Kendra Adachi is the host of The Lazy Genius Podcast and the New York Times bestselling author of two books, The Lazy Genius Way and The Lazy Genius Kitchen. The goal of … Continue reading Forget greatness. Manage your time like a lazy genius
It starts with managers looking for new features and ends three to six months later with a new tool for the team. Mike Pastore on October 31, 2024 Marketing organizations make changes to their martech stacks all the time. After all, there are more than 14,000 martech applications on the market, and licenses are … Continue reading This is what the ‘typical’ martech replacement looks like
Martech roles demand both creativity and logic. This honest take on MOps job postings illustrates the complexities and contradictions. Steve Petersen on October 28, 2024 I have chimed in about martech job descriptions in the past. It’s time to revisit the topic. Job descriptions typically range from specific to vague and reasonable to aspirational. … Continue reading What an honest MOps job posting looks like
When Amazon AI Shopping Agents Feel Like Humans by Laurie Sullivan , Staff Writer @lauriesullivan, October 10, 2024 Image source: Agora Google may have triggered a trend in 2017 with a service that allowed users to schedule appointments and make reservations. Now Amazon wants to build AI agents that will perform specific tasks without human intervention. These agents, … Continue reading When Amazon AI Shopping Agents Feel Like Humans
Here’s what a TV show based on Untitled Goose Game could have been like A proof-of-concept video captures the chaos and humor of that delightful game so very well. kris holt Fri, Sep 20, 2024 Cast your mind back to 2019, when many people were captivated by the idea of terrorizing … Continue reading Here’s what a TV show based on Untitled Goose Game could have been like
September 19, 2024 Retire like a pro by doing these 5 things Retirement is about emotional needs as well as financial. BY Reuters If you find it hard to plan for retirement, here is a little secret: It is hard for everyone—even the world’s foremost experts on the topic. Take Christine Benz, for example. As the … Continue reading Retire like a pro by doing these five things
