Gretchen Gordon — January 9, 2019 Follow @BraveheartSales — January 9, 2019 Clemson whips Alabama for the National Championship and the 2018 college football season is over. This is an especially sad time in my house and for me. My son just graduated from the University of South Carolina and played his last football game … Continue reading How to Recruit Like a National College Football Champion
Liz King — January 5, 2019 Follow @lizkingevents — January 5, 2019 Veex / Pixabay It seems that everyone is obsessed with the words “influencer” and “thought leader”. Buzz words, yes. But a new concept? Absolutely not! Since the beginning of time, people purchase things from people they know, trust, and believe will do the … Continue reading How You Can Be a Thought Leader, Even When You Don’t Feel Like an “Expert”
Part 2 of this email marketing series looks at the current state of email and the steps being taken to differentiate legitimate email marketing from spam. Len Shneyder on January 4, 2019 We’ve come a long way since the early days of email and its critical role in all corners of the internet. Today, … Continue reading Email trustworthiness: Here’s how to avoid looking like spam
Syed Balkhi — September 15, 2018 Follow @SyedBalkhi — September 15, 2018 Giving up control and putting your trust in others can be difficult. You may have the mindset that everything has to be perfect and it’s important that every task is completed the way you want it done. But this mindset can take a … Continue reading You Can’t do Everything: 5 Tips to Delegate like a Pro
Lacy Boggs — August 31, 2018 Follow @blogspiration42 — August 31, 2018 geralt / Pixabay Email is dead. Long live email. This is an ongoing debate in online marketing. Not only are we swamped by more email, we have a lot more other things competing for our attention. Plus, Google is giving the consumer tools … Continue reading Stop Acting Like You Know How to Do Email
Taylor Gordon — August 31, 2018 — August 31, 2018 Freelancers wear many hats. We’re salespeople, bookkeepers, and consultants all rolled into one. We also juggle multiple freelance projects at any given time to keep the income flowing. Managing administrative duties while serving clients can be a logistical nightmare if you’re not organized. I had … Continue reading How to Manage Multiple Freelance Projects Like a Pro
Kerri Hale — August 15, 2018 Follow @kerrilkhale — August 15, 2018 New York City is revered for its magnificent skyline and impressive buildings. Yet, nothing captivates picture-snapping tourists quite like the Empire State Building. An American cultural icon, New York’s 3rd tallest structure has been featured in more than 250 movies and television shows, … Continue reading Complex Project Management—What it is, and What Success Looks Like
Adam Henshall — August 12, 2018 — August 12, 2018 As you’ll have noticed when you phone call centers, visit the bank, or deal with the government in any capacity, bureaucracy can make organizations slow and frustrating to deal with. Endless forms and complex layers of approval impact a company’s services along with the morale … Continue reading The Secrets to Making a Bureaucratic Organization Run Like a Startup
U.S. Lags In Ad Tech — Will Video Search Engines Like Aivon Help It Catch Up? by Laurie Sullivan , Staff Writer @lauriesullivan, (July 31, 2018) The United States has lost its footing in innovation. In fact, the U.S. dropped out of the top 10 ranking in the 2018 Bloomberg Innovation Index, released earlier this year, for the … Continue reading U.S. Lags In Ad Tech — Will Video Search Engines Like Aivon Help It Catch Up?
Testing programmatic display creatives is worth your time, says contributor Grace Kaye. Here are two types of tests to implement, the benefits of each and how to use test results to create your next test. Grace Kaye on July 27, 2018 According to Ipsos, over 75 percent of advertising impact is determined by creative quality. And … Continue reading How to test your programmatic creatives like a pro
