Tag Archives: Left

Why Seattle Seahawks legend Michael Bennett left the NFL to become an architect

  By Elissaveta M. Brandon Anyone who’s ever watched a single game of American football, which is notorious for its unapologetic, helmet-clashing violence, knows that players aren’t in it forever. The average NFL player retires before they hit 30. When they do, many pursue football-adjacent careers in coaching, scouting, or sports media—but very few choose … Continue reading Why Seattle Seahawks legend Michael Bennett left the NFL to become an architect

How Brands Should Approach The Marketing Support Gap Left By Tech Layoffs

How Brands Should Approach The Marketing Support Gap Left By Tech Layoffs by Bryan Karas , June 23, 2023 The first half of 2023 was, to put it bluntly, a bloodbath for layoffs in the world of major marketing platforms (most significantly Meta, Alphabet, and Amazon).  At the same time, those companies, specifically Meta and … Continue reading How Brands Should Approach The Marketing Support Gap Left By Tech Layoffs

Twitter’s head of brand safety and ad quality has left the company

Twitter’s head of safety and content moderation has left the company   Mariella Moon   @mariella_moon Twitter has lost another head of trust and safety after Elon Musk purchased the company last year. According to Reuters, Ella Irwin, the website’s top executive for content moderation has resigned. Fortune has also reported earlier that her company … Continue reading Twitter’s head of brand safety and ad quality has left the company

Barking Up The Wrong Tree: YouTube Already Top Streaming Dog, So What’s Left?

Barking Up The Wrong Tree: YouTube Already Top Streaming Dog, So What’s Left? by Wayne Friedman , Staff Writer, July 29, 2022   YouTube might be yet another bellwether of declining TV/CTV advertising trends. YouTube posted second-quarter advertising revenues of $7.34 billion, up just 4% — slightly under analysts’ expectations, and well below the strong, double-digit … Continue reading Barking Up The Wrong Tree: YouTube Already Top Streaming Dog, So What’s Left?

Why is free money that can be used on local search marketing being left on the table?

Up to $35 billion of co-op funds go unused every year. Wesley Young of the LSA takes a look at trends in the use of co-op funds, challenges and threats arising from digital media and opportunities to make co-op work for you. Wesley Young on November 8, 2016   According to a recently released white … Continue reading Why is free money that can be used on local search marketing being left on the table?

MCommerce Leaders Double Up And Pull Ahead — Have You Left It Too Late?

by Sean Hargrave, Staff Writer, June 20, 2016 The research is in and the results are conclusive, at least for 18- to-34-year-olds. At least one in ten buy something on the mobile phone every day, which is double the national average, and the propensity to embrace mcommerce is linked to social use. Hence, while 17% … Continue reading MCommerce Leaders Double Up And Pull Ahead — Have You Left It Too Late?

Google Announces “Real-Time Ads” So Marketers Can Jump On The Next Left Shark Moment

The tech giant is also beefing up its YouTube AdBlitz site and channel for Super Bowl ads. Barry Levine on January 20, 2016 To help marketers take advantage of “micro-moments” — those events that everyone starts talking about — Google is today announcing online Real-Time Ads. A typical micro-moment: last year’s performance by the left shark in … Continue reading Google Announces “Real-Time Ads” So Marketers Can Jump On The Next Left Shark Moment