Tag Archives: Learn

No Trophies in Defeat: What Entrepreneurs Can Learn From Failure

Mat Pelletier — June 20, 2019 — June 20, 2019 Matthew Webb was a steamship captain in Britain when he decided to be the first person to swim across the English Channel. Another man had recently attempted the crossing and failed, but Webb was confident he could complete the twenty-one-mile swim despite the icy water … Continue reading No Trophies in Defeat: What Entrepreneurs Can Learn From Failure →

Learn how to target adjacent markets with smart risk-taking

Marketing Strategy

Here are three ways marketers can move into new markets while staying true to their core audience. Ben Gibson on May 24, 2019 Two running enthusiasts founded Nike in 1971 and created the first pair of Nike shoes using a waffle iron. Nike has come a long way since then – between the design of … Continue reading Learn how to target adjacent markets with smart risk-taking →

Build, Measure, and Learn the Live Ops Way

Business Effectiveness

Ross Hamer — May 4, 2019 — May 4, 2019 There’s a lot to be learned from mobile games. They’ve got sparking excitement and inspiring customer action down to a science. And by continually adding multiple levels of benefits and incentives to app experiences, and acting on needs at the exact moments that really matter, … Continue reading Build, Measure, and Learn the Live Ops Way →

Learn how to get better returns from Microsoft Ads

Bing Advertisement

To get started, import a successful Google AdWords campaigns, do your research on keywords and optimize your current bids and budget for Microsoft’s platform. Ronald Dod on May 2, 2019 Note: On April 29, Microsoft announced the rebranding of Bing Ads to Microsoft Ads. Microsoft Ads have always played second fiddle to Google AdWords, and … Continue reading Learn how to get better returns from Microsoft Ads →

Learn how to discipline your story to serve your digital transformation

Digital Transformation

Here are the steps to define, create and protect your story so that it measures up to the same quality as the products and services you sell. Jason Ocker on April 11, 2019 A digitally transformed organization is a content organization. You now manage a continuum of experiences across an expanding range of digital customer … Continue reading Learn how to discipline your story to serve your digital transformation →

4 Business Lessons We Can Learn from Millennial Managers

Millennials

Ellie Batchiyska — April 9, 2019 Follow @ElitzaBee — April 9, 2019 Tech startups and peer-to-peer companies aren’t very much alike, but they do have one common denominator: most, if not all, are pioneered by millennial entrepreneurs. And no, this is not another commentary on the many contributions millennials have made to the world of … Continue reading 4 Business Lessons We Can Learn from Millennial Managers →

Is It Necessary for a Web Developer to Learn UI/UX Design?

Website Development Guidelines

Tessa Flores — April 5, 2019 — April 5, 2019 You’ve probably heard the terms “UI design” and “UX design” before—especially if you’ve been involved with a website redesign. But did you know that these terms aren’t interchangeable? UI and UX design both fall under “web design” and can often overlap and even work together, … Continue reading Is It Necessary for a Web Developer to Learn UI/UX Design? →

Here’s what email marketers can learn from Morning Brew’s expansion

Email Marketing Tips

Sure, it’s the content, stupid. But a strict focus on voice and understanding your audience helped the newsletter company expand into other topic verticals this week. Henry Powderly on March 8, 2019 Morning Brew founders Alex Lieberman (left) and Austin Rief. While marketers of all kinds are laboring over dozens of personas that make up … Continue reading Here’s what email marketers can learn from Morning Brew’s expansion →

Bizarre Brand Hits and Misses – What We Can Learn From Them

Branding Lessons

Sarah Voigtman — February 15, 2019 — February 15, 2019 Today’s marketing campaigns seem to be all about eliciting the most conversation. Social media has become a powerful driver for business success, an idea with which Fortune 500 companies are all too familiar. Over the years, we’ve seen some truly bizarre social media and content … Continue reading Bizarre Brand Hits and Misses – What We Can Learn From Them →

6 Things Entrepreneurs of 2019 Should Learn from Google’s Online Success

Entrepreneur Tools

Zeeshan Khalid — February 12, 2019 — February 12, 2019 Image Source Every new venture whether it is a service business, an e-commerce startup, a manufacturing company or sales firm, all require proper tools and guidance to penetrate the market and generate revenues. When we think of the most innovative, industry-leading businesses such as Apple, … Continue reading 6 Things Entrepreneurs of 2019 Should Learn from Google’s Online Success →