Tag Archives: Lack

Legacy TV Faces Challenges: Maturing Streaming, Lack Of A Future Ad Vision

Legacy TV Faces Challenges: Maturing Streaming, Lack Of A Future Ad Vision by Wayne Friedman , Staff Writer, August 22, 2023 With connected TV’s advertising investment looking to grow 13% to $25.9 billion globally this year  — and 10.4% over the next five years, according to GroupM — that would suggest a now maturing business. But … Continue reading Legacy TV Faces Challenges: Maturing Streaming, Lack Of A Future Ad Vision

A Reddit transcription community will shut down over a ‘lack of trust’ in the platform

A Reddit transcription community will shut down over a ‘lack of trust’ in the platform   Kris Holt   @krisholt A group of Reddit volunteers who transcribe media from other subreddits are shutting down their community, in part due to changes the company is making to its API. The community, r/TranscribersOfReddit, will close its doors … Continue reading A Reddit transcription community will shut down over a ‘lack of trust’ in the platform

B2B Block: Most Firms Aren’t Monetizing Content, And Lack Management Tools

B2B Block: Most Firms Aren’t Monetizing Content, And Lack Management Tools by Ray Schultz , Columnist, November 15, 2022 Content is apparently a loss leader in B2B companies.  Only 10% monetize their content, while 77% do not and 13% are unsure, according to B2B Content Marketing, a study by the Content Marketing Institute and MarketingProfs, … Continue reading B2B Block: Most Firms Aren’t Monetizing Content, And Lack Management Tools

Survey Breakdown: 40-50% of TechDocs Teams Lack The Necessary Tools For Success

Tim Ludwig June 14, 2021 Team organization impacts the success of content more than we think. The main goal of us collecting all these survey data is to empower technical documentation teams and leaders with some knowledge about content relative to business value. In order to do that, we can’t gloss over the importance of … Continue reading Survey Breakdown: 40-50% of TechDocs Teams Lack The Necessary Tools For Success

Lack of Attention to This “Big Rock” in Your Business is Costing You

Lacy Boggs February 24, 2021 You’ve probably heard the metaphor. If you have a container, and you have some sand, pebbles, and big rocks, what order should you add them in order to get the most material into the container? If you add the sand first, there won’t be any room for the rocks. If … Continue reading Lack of Attention to This “Big Rock” in Your Business is Costing You

Half Of Marketers Lack CX Connections With Millennials

Half Of Marketers Lack CX Connections With Millennials by Laurie Sullivan , Staff Writer @lauriesullivan, (August 11, 2018) About 52% of marketers participating in a survey about serving an exceptional customer experience (CX) to millennials said they must adapt to changing preferences that will have long-term effects on the company’s business. Some 37% of marketers said … Continue reading Half Of Marketers Lack CX Connections With Millennials