Tricia MorrisMay 28, 2015 Customers’ expectations for brands and organizations delivering the right answer at the right time, whether through assisted or self-service, continue to grow. In the The Real Self-Service Economy Report, 70 percent of consumers surveyed now expect a company website to include a self-service application. In the most recent American Express Customer … Continue reading 2015 State Of Knowledge For Customer Service [Infographic]
Navneet KaushalApril 3, 2015 Google’s Knowledge Graph created noise in the search community when it was rolled out on May 16, 2012. It has been more than two years that Knowledge Graph has been with us, and there are still very few SEOs who have been able to understand its significance. What’s a Knowledge Graph? Google wants … Continue reading How to Get Traffic From Google Knowledge Graph
Will HollandMarch 9, 2015 In order to help employees perform job functions correctly, it’s common to establish processes that outline workflows – a guide to who should be touching what part of the project and when – and procedural guides that detail what steps are required and in what order they should happen. These are … Continue reading Process Vs. Knowledge: Learners Need Both
Businesses and brands can use structured data markup to add to or modify the social networks displayed in their knowledge box entry. Martin Beck on January 15, 2015 Bloomua / Shutterstock.com As our sister site, Search Engine Land, reported today, Google has started displaying social media accounts other than Google+ in the knowledge graph box … Continue reading How To Get Google To Show Your Facebook, Twitter & Other Social Accounts In Its Knowledge Graph Boxes
