Tag Archives: Know

Cutting Through The Noise: What Brands Should Know About Social Issues

Cutting Through The Noise: What Brands Should Know About Social Issues by Ivan Bojanic , January 18, 2023 Conventional wisdom has long held that people want to work with businesses that reflect their values, and in a climate marked by profound turbulence, this presents unique challenges. From the shock of a pandemic to increasingly fierce … Continue reading Cutting Through The Noise: What Brands Should Know About Social Issues →

5 Yelp facts business owners should know (but most don’t)

Yelp

Business owners: Yelp doesn’t have to be a source of anxiety! Here’s how you can make the review site work for you. Brian Patterson on December 1, 2022 If you ever want to hear a business owner rant, just grab some popcorn and casually bring up Yelp. The mere mention of the controversial company’s name … Continue reading 5 Yelp facts business owners should know (but most don’t) →

Bob Iger returns to Disney as CEO: Stock price soars, Wall Street cheers. Here’s what to know

Corporate Appointments

By Michael Grothaus November 21, 2022 In one of the most unexpected business twists of the year, the Walt Disney Company announced late last night that former CEO Bob Iger is returning to lead the company once again as its chief executive officer, ousting Bob Chapek, Iger’s replacement, after only three years. The move … Continue reading Bob Iger returns to Disney as CEO: Stock price soars, Wall Street cheers. Here’s what to know →

33 World Cup marketing statistics you need to know

World Cup

5 billion people are expected to watch some of the World Cup, so brands are out in force. Here’s a story told in statistics. Constantine von Hoffman on November 21, 2022 The most controversial World Cup ever is underway and expected to be the most-watched sporting event in the world until the next one in … Continue reading 33 World Cup marketing statistics you need to know →

What marketers need to know to prepare for 2023

Marketing Planning

Working on your 2023 strategies? Here’s a look at what to think about when planning for the coming year. Ryan Phelan on November 14, 2022 Well, friends, it’s that time of year again. If you’re a retailer, I hope you’re hanging in there, all your campaigns are going according to plan, and the screaming-down-the-hall moments … Continue reading What marketers need to know to prepare for 2023 →

What You Need to Know About Creating Websites for the Decentralized Web

Website Development Hints

What You Need to Know About Creating Websites for the Decentralized Web Nate Nead / 10 Nov 2022 As the web moves towards a more decentralized future, web designers will need to learn new skills in order to create websites that are compatible with this new technology. Blockchain technology is a distributed database that … Continue reading What You Need to Know About Creating Websites for the Decentralized Web →

Blogging For Your Small Business: What To Know Before You Start

Blogging

Blogging For Your Small Business: What To Know Before You Start ValueWalk / 02 Nov 2022 If you’re a traditional small business owner, chances are you’ve heard of blogs that can help increase online traffic to your website and social media platforms. In the highly digital era, where consumers are actively engaging with their favorite … Continue reading Blogging For Your Small Business: What To Know Before You Start →

What every marketer needs to know about programmatic advertising

Programmatic Advertisement

Programmatic advertising is the inexpensive way to target an audience and get actionable, real-time performance insights. Constantine von Hoffman on October 19, 2022 This year programmatic digital display ad spending will hit $ 115.23 billion, and more than 90% of all digital display ad dollars will transact programmatically, according to eMarketer. Why? Because it can … Continue reading What every marketer needs to know about programmatic advertising →

How to go live on TikTok: Everything you need to know to get started

TikTok Marketing

By Kaitlyn McInnis September 25, 2022 Looking to enhance your social media presence and grow your following quickly and efficiently? Going live on TikTok–like most social media platforms–is one of the best ways to engage with your followers in real-time while ensuring your face or brand circulates on the platform. When … Continue reading How to go live on TikTok: Everything you need to know to get started →

We all know about ‘quiet quitting.’ Now there’s ‘quiet firing,’ too

Employee Retention

By Stephanie Vozza September 16, 2022 Quiet quitting isn’t the only “quiet” trend; quiet firing is happening, too, and it’s been going on for a long time. Instead of properly managing an employee, bosses shirk their duties and hope they’ll quit. And in some cases, they may be pushing their employees out the door without … Continue reading We all know about ‘quiet quitting.’ Now there’s ‘quiet firing,’ too →