Tag Archives: Keeping

Keeping Your Agency Longer Benefits Your Brand; Here’s How to Maximize Those Relationships

Kip Botirius — March 11, 2019 Follow @https://twitter.com/kbotirius?lang=en — March 11, 2019 For many businesses, retaining agency expertise is a huge obstacle rather than a strategic advantage. Research from content intelligence platform Vennli indicates that the average relationship between a client and an agency lasts just two to four years. Without a doubt, transitioning from … Continue reading Keeping Your Agency Longer Benefits Your Brand; Here’s How to Maximize Those Relationships

Keeping Up is a Fool’s Game

Daniel Burrus — December 27, 2018 Follow @DanielBurrus — December 27, 2018 Many business consultants agree that benchmarking is imperative to strategic planning. By using metrics, a business will study the practices, designs, and financial outcomes of industry leaders with one distinct purpose: To keep up with the pacesetters. There’s just one problem. Keeping up—with … Continue reading Keeping Up is a Fool’s Game