By Chris Stokel-Walker November 10, 2022 leadership now Elon Musk has made quite a first impression on his new employees. During his first few weeks as CEO of Twitter, he laid off some 3,700 workers. Since acquiring the company on October 27, Musk hadn’t formally spoken to the majority of staff who remain … Continue reading The email Elon Musk just sent to Twitter employees is a masterclass in how not to communicate
By Shalene Gupta October 13, 2022 Inflation rose by 9% this June as salaries increased by only 5%. Meanwhile, the housing market is down and employees everywhere are taking stock of their wallets and budgets. Joblist, an AI-powered job search platform, conducted a study of 19,000 job seekers across the United States to get … Continue reading ‘Quiet quitting’ isn’t the problem. Exhausted workers are just too afraid to leave their jobs
CTV: 30% Higher ROI, But Just 7% Of Media Budgets by Karlene Lukovitz @KLmarketdaily, October 7, 2022 Connected TV (CTV) continues to be “massively underutilized” in relation to its return on investment (ROI). That’s according to the Analytic Partners (AP) data analytics consulting/tech firm, which reports that CTV is yielding ROI 30% higher than that … Continue reading CTV: 30% Higher ROI, But Just 7% Of Media Budgets
By Clint Rainey September 21, 2022 When the White House met this May with union organizers at Starbucks, Amazon, and other companies, Labor Secretary Marty Walsh expected this group—most of them young and barely earning $15 an hour—to be primarily upset about their pay. To his surprise, “All they talked about was work conditions, the … Continue reading The labor movement isn’t just about wages anymore, says U.S. Labor Secretary
By Doug Aamoth September 06, 2022 Love is a strange thing. For instance, I love my three young children. On the other hand, I also love when they go back to school each fall. I also, in my mid-forties, still love learning. So about this time each year, as all the kids are … Continue reading These sites offer thousands of free online classes on just about everything
By Shalene Gupta August 01, 2022 With inflation at a record high of 9.1%, employees are desperate for raises. Technically, this should be doable. Corporate profits are up 8.7% from the start of the year, and they’re projected to grow 10.6%, according to data from Bloomberg. But don’t hold your breath for a raise—that is, … Continue reading Here’s why you may not get a raise this year just because of inflation
By David Salazar July 13, 2022 Digital pharmacies looking to set themselves apart in a crowded field are taking a page—and executives—from the biggest names in tech. Case in point: SoftBank-backed startup Alto Pharmacy, which just landed a top Amazon exec as its next CEO. Alicia Boler Davis will take the reins of the company … Continue reading Why an Amazon executive just signed on to lead this digital pharmacy startup
By Jeff Beer June 11, 2022 The all-white blind taste test commercial set is an immediately familiar setting. The only distinguishable features are the products and the participant—no other distractions. In its newest ad campaign, the ironically edgy canned water brand Liquid Death launches a new series of flavored sparkling waters, and … Continue reading Advertising might just be amusing itself to Liquid Death
Are Emerging Martech Trends Good For Business, Or Just Hype? by Colin Kirkland , June 15, 2022 Emerging technologies such as blockchain, artificial intelligence (AI), and internet of things (IoT) platforms –– systems of interrelated computing devices –– are gaining traction in the marketing world. But how effective are they in terms of turning a … Continue reading Are Emerging Martech Trends Good For Business, Or Just Hype?
By Scott Dust June 03, 2022 Organizations are hiring remote employees in droves. This has made the lives of hiring managers much easier, because doing so significantly broadens the talent pool. Employees seem to enjoy it as well, as it has become an important source of flexibility and, in turn, overall well-being. However, there’s … Continue reading Your remote employees aren’t disloyal. They just need more of this
