Dmitry Dragilev — December 8, 2017 — December 8, 2017 There are five PR specialists for every one journalist. Add in all the non-PR agents sending pitches — like entrepreneurs, marketers, and ecommerce owners — and you can see why journalists are drowning in emails. Most of these emails are basically the same: “You should … Continue reading How to Pitch Journalists and Get a Response: Practical Media Pitch Examples for Ecommerce Brands
by Sara Guaglione, Staff Writer, November 3, 2016 While some publishers are turning to social media platforms as a way to distribute their content to new audiences, Mike Dyer, president and publisher of The Daily Beast, relies heavily on his own journalists and platform to build the brand. “Our journalists and their expertise are our … Continue reading Daily Beast’s Dyer On The Importance Of Investing In Journalists
by Tom DeVoto June 24, 2016June 24, 2016 As a journalist, interviewing people is one of my favorite parts of the job. Sure, I get a little jittery every time I have to talk to someone I haven’t met before or someone especially important in the community for which I’m writing. I’m sure the person … Continue reading A Journalist’s Take on How to Ace the Interview
by Sam Bojarski June 5, 2016June 5, 2016 Social media became an integral part of daily life at the end of the last decade. Today, the majority of Facebook and Twitter users who say these networks are a reliable source of news is evidence that social media has become even more ingrained in the fabric … Continue reading How Are Journalists Engaging Audiences on Social?
Joakim NilssonJune 23, 2015 If brands and organizations all over the world are embracing large scale social media monitoring data to enhance their business, can’t journalists do the same, writing sharper and more informed articles, and ultimately contributing to better journalism? Twitter has emerged, perhaps unsurprisingly, as the platform that journalists love to use. It’s … Continue reading How Journalists Can Use Social Data to Create Must-read Content