Iain Carruthers — January 15, 2018 — January 15, 2018 There’s a lot of conversation about Jobs To Be Done in innovation and start-up circles. There’s a certain degree of hype about it, but at its core is common sense and a good corrective to corporate and marketing myopia. So what are the key principles … Continue reading What You Need to Know About: Jobs To Be Done
Erin Dore Miller — September 8, 2017 — September 8, 2017 With LinkedIn updates comes lots of rearranging and new appearances for even the most commonly used LinkedIn features. If you are in the midst of job transition, you may have previously used LinkedIn’s Jobs tab to set your job preferences for your job search … Continue reading Setting Your Job Preferences in LinkedIn Jobs
Amanda Clark — July 25, 2017 Follow @GrammarChicInc — July 25, 2017 kaboompics / Pixabay Let’s face it – not every job is wildly exciting and filled with interesting projects or endeavors. Some positions and industries simply don’t lend themselves to that type of work. And while you may see what you do as “boring,” … Continue reading Spicing Up Boring Jobs on Your Resume
Pam Aungst — June 30, 2017 Follow @PamAnnMarketing — June 30, 2017 Google has launched a job-matching initiative which is now live in US search results. What the company calls “Google For Jobs” aims to assist job seekers and businesses alike, by making it easier for candidates to find their ideal employers. This post will … Continue reading Google For Jobs: How to Attract More Candidates to Your Job Postings
Mary Lister — May 13, 2017 — May 13, 2017 Here at WordStream, we know how difficult is it to find the right person to fit a position and a team. Especially when your company is rapidly growing and you’re interviewing for multiple positions at once, it can be hard to keep up! The marketing … Continue reading 31 Must-Ask Interview Questions for Marketing Jobs
Chris Zawisza — May 8, 2017 — May 8, 2017 At Growbots, we came across the Jobs to be Done (JTBD) framework more by accident than on purpose. Despite that, it has become, in our eyes, the best and most actionable way we have found to define our customers. Our need to do so started … Continue reading Jobs to Be Done: Use Your Job Story to Improve Outbound Sales In 3 Steps
Will Thomson — May 4, 2017 Follow @WillRecruits— May 4, 2017 Have you had difficulty getting applicants to apply to your jobs lately? You aren’t alone. I have heard a ton of complaints this year. Most companies are questioning if it is the job posting itself. Should you tweak your description? Should you advertise in … Continue reading Why it is a Waste of Time to Post Jobs
Mark Miller — March 6, 2017 Follow @MMtwopointfive— March 6, 2017 Facebook has just released a new tool to help connect employers and job seekers. And like everything else the social media juggernaut does, the move has major implications for both marketing professionals and social media marketing recruiters. It may also impact how businesses approach … Continue reading What Facebook’s New ‘Jobs’ Feature Means for Your Marketing Career
Manny Veiga — February 10, 2017 — February 10, 2017 Finally, robotic beings world rule the world. OK, not really. But, robots and artificial intelligence are certainly having a major impact right now on the global workforce. In her most recent LinkedIn Pulse piece, March Senior Vice President Juliana Allen summarized statistics from a … Continue reading Robots and Artificial Intelligence: The Impact on Jobs
Kara Bosworth — January 27, 2017 — January 27, 2017 Millennials take a lot of flak, but studies have shown that they’re dedicated workers, skilled at collaborating with others, and very connected; according to research firm Gallup, 91 percent of millennials have a smartphone and 71 percent name the Internet as their primary source of … Continue reading 10 Jobs Only Millennials Would Understand
