Jessica BowersSeptember 2, 2015 The science behind colors can help you attract more customers There are thousands of stats that point to the importance of using visual content in marketing. Social media analytics, surveys, studies and experiments all support how powerful graphics and color can be. Take the rawest stat of them all: When reading, … Continue reading The Color of Your Marketing Matters [Infographic]
Tom PickSeptember 1, 2015 Marketers spend billions of dollars and thousands of hours each year developing compelling content, search-optimizing websites and blogs, fine-tuning their ad targeting, and engaging with influencers and prospects on social media. While these activities serve a number of purposes—establishing thought leadership, expanding brand awareness, improving customer retention—lead generation remains the top … Continue reading How to Create the Perfect Lead Generation Form [Infographic]
David KelleherAugust 31, 2015 How many times have you found yourself reading those ‘increase your work productivity’ or ‘x tips to disconnect from tech’ posts? Technology is all around us and it has made our lives easier but with digital detox vacations being all the rage this summer there seems to be the feeling that … Continue reading Time For an Email Detox? [Infographic]
Louis FoongAugust 28, 2015 Much like how the Nature vs. Nurture argument in scientific circles has evolved into an acceptance that both sides play a role, both quality and quantity are important when it comes to lead generation and management. You may have a stable full of leads but may not be nurturing them properly, … Continue reading It’s All About The Leads [Infographic]
Eric HammisAugust 28, 2015 Who likes waiting in line? I certainly don’t. Have you ever been to a theme park and waited countless hours in line only to ride a 2 minute ride? I know I have. Even the most patient people in the world don’t like long waits. This is ever so apparent with … Continue reading 3 Tips To Improve Site Speed [Infographic]
Tukan DasAugust 27, 2015 You’ve probably seen some fantastic, creative, out-of-the-box social campaigns recently from top brands. Brands like Coca-Cola, BMW and Nike have run campaigns ranging from short-term Instagram contests to large-scale, multi-channel blockbusters. While there is no doubt that the top brands have creativity and resources, we wanted to ask the question: Are … Continue reading How Well Do Brands Know Their Social Audience? [Infographic]
Martin SchneckAugust 27, 2015 We often sing the psalms of PPC advertising here at eZanga. After all, pay per click is the most common form of digital advertising. When you’re faced with the decision to advertise, however, relying blindly on PPC can hinder your growth. But it takes time to research and understand other methods … Continue reading How to Pay for Digital Advertising: The Pros and Cons [Infographic]
Timothy CarterAugust 26, 2015 I’ve always been known as a night owl doing the whole “early bird gets the worm” with my day job. It was a constant battle with night Timothy and day Timothy. These days, you’re more likely to find me waking up at 4 in the morning instead of getting to sleep … Continue reading How Do I Become A Morning Person? [Infographic]
Carole SnitzerAugust 25, 2015 At ON24, we have a pretty simple philosophy: every webinar should be fantastic. After all, there’s nothing better for driving leads, engaging prospects and accelerating the sales process. So why doesn’t every webinar hit all those goals? Marketing webinars may not be rocket science, but they definitely require a little extra … Continue reading Great Plans Make Great Webinars [Infographic]
Jomer GregorioAugust 24, 2015 Undoubtedly, mobile has been a tremendous digital force in this modern world in terms of communication and looking for information from the web. Consumers are using their smartphones and mobile devices to research more details about a brand, product or services before commiting their money and make a purchase. But consumers … Continue reading 10 Mind Boggling Stats About Mobile Ecommerce (Infographic)
