By Susan Gilbert, Published November 9, 2014 Trust is the most important factor when forging new business relationships online. Having the right connections for your personal brand is a start, but it’s how you nurture those relationships that counts so that people know and trust you. How can your brand interact with influencers in a … Continue reading Interacting With Social Influencers Creates Awareness For Your Brand
Is your sales or marketing failing to generate the results your business expects? Remember when you were a child and sought permission from one of your parents, only to have them respond: “Go ask your father (or mother)?” You learned to separately sell both, or first win over the one that influences the final decision … Continue reading How to Market to Your Audience Influencers
What’s the difference between a social connecter and a social influencer? One seems to be a component or a necessity of the other. Naturally someone must be connected and have reach to have influence, right? What if I told you that within your social graph, there are those who are connected to a lot of … Continue reading Connecters Vs. Influencers
