Tag Archives: Index

A simple checklist to prep for the Google mobile-first index

Columnist Bryson Meunier believes that for savvy marketers, the rollout of Google’s mobile-first index will represent an opportunity — not a threat. Bryson Meunier on January 13, 2017    Hopefully, all of you learned from “Mobilegeddon” in 2015 and “Mobilegeddon 2” in 2016 that the updates Google makes to improve the smartphone user experience for the … Continue reading A simple checklist to prep for the Google mobile-first index

Finally going mobile-friendly, but on a collision course with Google’s mobile-first index [Case Study]

Google’s index has been shifting toward ‘mobile-first,’ making mobile pages the default pages for ranking purposes. Columnist Glenn Gabe uses a case study to illustrate some of the issues this might pose for site owners. Glenn Gabe on December 16, 2016   This fall was packed with announcements about Google’s mobile-first index. First, Gary Illyes … Continue reading Finally going mobile-friendly, but on a collision course with Google’s mobile-first index [Case Study]

5 steps to optimizing your site for Google’s mobile-first index

Now that Google is officially testing a mobile-first index, columnist Ryan Shelley believes it’s well past time to get aboard the mobile-friendly train. Here, he provides some tips to get you started. Ryan Shelley on November 16, 2016   Google has started testing its mobile-first index. This new index will look first at the mobile version of your … Continue reading 5 steps to optimizing your site for Google’s mobile-first index

2 Reasons Why Your LinkedIn Social Selling Index Score May Be Low

Lindsey Stemann — November 7, 2016 Follow @lindseystemann— November 7, 2016 According to LinkedIn, “Data about your relationships referring to connections is the acceptance rate of your connection requests. If a member sends too many invites and less people accept it, then it would impact SSI.” That’s it. Or is it? Proactively building your network … Continue reading 2 Reasons Why Your LinkedIn Social Selling Index Score May Be Low

Android 6 “Marshmallow” & SEO Series: Google’s Private Index & Screen Crawling

The first of a three-part series on how Android Marshmallow’s features and capabilities may impact the future of mobile search. Contributor Cindy Krum explores Google’s Private Index and discusses screen crawling. Cindy Krum on November 10, 2015 As over-the-air updates for Android 6, also called Android Marshmallow, start slowly rolling out to some Nexus devices, … Continue reading Android 6 “Marshmallow” & SEO Series: Google’s Private Index & Screen Crawling

Digital Engagement Index

Erik Sass @eriksass1, (June 25, 2015) Eight out of the top 10 brands tracked a positive increase in engagement (June 25, 2015). Lego remained at the top of the leaderboard, recording almost double the digital engagement of the second place brand, Google.   MediaPost.com: search (189)