Mozilla, Index Exchange Launch New Privacy-Based Programmatic Model by Laurie Sullivan , Staff Writer, October 6, 2025 It may be Mozilla’s turn to shine, given its focus on privacy for so many years and the changing consumer climate around trust. Mozilla has designed and built a programmatic ad-targeting model from the ground up to give advertisers … Continue reading Mozilla, Index Exchange Build Privacy-Based Programmatic Ad Model
Tag Archives: Index
Google, DOJ Blind To Remedy That Would Create Index For Search, Businesses
Google, DOJ Blind To Remedy That Would Create Index For Search, Businesses by Laurie Sullivan , Staff Writer @lauriesullivan, May 19, 2025 The public Open Web Index, a pan-European project set to launch in early trials next month, hopes to reduce Europe’s reliance on Google and Bing and create the free flow of information. If implemented in … Continue reading Google, DOJ Blind To Remedy That Would Create Index For Search, Businesses
This new ‘decarceration index’ ranks companies that avoid prison contracts and hire formerly incarcerated workers
May 08, 2024 This new ‘decarceration index’ ranks companies that avoid prison contracts and hire formerly incarcerated workers FreeCap Financial worked with investment index company BITA to create FreeIn, which ranks companies committed to fair hiring practices, among other efforts. BY Ellie Stevens For the past decade, large institutions and even cities have been eliminating their … Continue reading This new ‘decarceration index’ ranks companies that avoid prison contracts and hire formerly incarcerated workers
Brand relevance index, headless CMS: Tuesday’s daily brief
Plus, CDPA untangled Pamela Parker on March 16, 2021 Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, … Continue reading Brand relevance index, headless CMS: Tuesday’s daily brief
Agency Satisfaction Index: Take Control of Your Client Relationships
Karl Sakas — October 28, 2019 Follow @KarlSakas Consider your current stage: Powerless, Overwhelmed, Confident, or Valued? Agencies talk a lot about Client Satisfaction, which is important. But we need to talk more about Agency Satisfaction. Why? You’ll go out of business if clients are unhappy… yet if they’re happy while you’re miserable, you’ll want … Continue reading Agency Satisfaction Index: Take Control of Your Client Relationships
How to Determine Your Social Selling Index on LinkedIn
Autumn Sullivan — March 1, 2019 — March 1, 2019 If you are using your personal LinkedIn account as part of your brand’s social selling strategy, you should keep an eye on your social selling index (SSI). And if you’re not using your personal LinkedIn account, you should be. LinkedIn is the new popular kid … Continue reading How to Determine Your Social Selling Index on LinkedIn
Google And Wix Work To Index Sites In Search Within 30 Seconds
Google And Wix Work To Index Sites In Search Within 30 Seconds by Laurie Sullivan , Staff Writer @lauriesullivan, May 30, 2018 Referral traffic from Google search is up, primarily due to increased traffic from an increase in mobile use by consumers and from companies optimizing their sites using Accelerated Mobile Pages (AMP). Most people see content … Continue reading Google And Wix Work To Index Sites In Search Within 30 Seconds
Google Starts Rolling Out Mobile-First Search Index
Google Starts Rolling Out Mobile-First Search Index by Laurie Sullivan @lauriesullivan, March 26, 2018 Google on Monday announced the company has begun to notify more websites of the migration to mobile-first indexing, which means the search giant will predominantly rely on the mobile version of the content for indexing and ranking in search query results. … Continue reading Google Starts Rolling Out Mobile-First Search Index
Adjust Your Thinking About LinkedIn’s Social Selling Index
Bob Woods — October 31, 2017 Follow @bobwoods — October 31, 2017 If you’re in business and using social to build your sales, you may have heard of LinkedIn‘s Social Selling Index. In case you haven’t heard of it, or wonder what it really is, here’s LinkedIn’s take on it: The Social Selling Index was … Continue reading Adjust Your Thinking About LinkedIn’s Social Selling Index
Sailthru issues a Personalization Index for online retailers
Among the hundred retailers, only two scored just over 70, out of a possible 100. Barry Levine on September 25, 2017 If you’ve been wondering how different retailers rank in their personalization, there’s now an index for that. Personalization provider Sailthru has released its first Retail Personalization Index, scoring customer experiences for 100 US … Continue reading Sailthru issues a Personalization Index for online retailers