Whether you’re using HubSpot support or implementing on your own, here are some factors and steps to consider. Chris Wood on August 22, 2024 A new customer relationship management (CRM) platform is a big change for any organization, as well as for the people tasked with using the new system. HubSpot offers resources and … Continue reading HubSpot experts share tips for successful CRM implementations
Implementing a marketing automation platform like Adobe Marketo Engage requires careful preparation for the project, data and team members. Chris Wood on June 20, 2024 Implementing a marketing automation platform (MAP) like Adobe Marketo Engage requires a clear vision by the organization and alignment among its teams. Here are some key areas where a … Continue reading Marketo experts share tips for successful MAP implementations
Jessica Vionas January 28, 2021 A customer relationship management (CRM) system is a foundational piece of all sales efforts (and marketing too). I have been at different companies that used Salesforce, Microsoft Dynamics, HubSpot Sales, homegrown systems, and even (horror upon horrors) Excel spreadsheets. Although all systems have their pros and cons, not having a … Continue reading Why CRM Implementations Fail
Bob Apollo — July 31, 2019 Follow @bobapollo — July 31, 2019 According to many market analysts, the market for CRM solutions shows no signs of slowing down. It’s increasingly rare to find established sales organisations of any significant size without some form of CRM solution. And yet when I talk to many sales leaders … Continue reading Why Are So Many CRM Implementations Still Failing?
