Tag Archives: Human

Still human: Why consumer closeness matters in an AI-driven world

As genAI becomes more advanced, we must balance consumer closeness and human understanding with the power of large language models. Chris Robson on January 29, 2024 Since the early large language models (LLMs), Google’s BERT and OpenAI’s GPT-2, were released five years ago, the world of automation has never been the same. These AI technologies … Continue reading Still human: Why consumer closeness matters in an AI-driven world

Thought leadership: The human element your marketing needs

AI may reduce the effort required to create marketing assets, but outsourcing expert perspective is a big mistake. Ali Schwanke on November 15, 2023 AI is everywhere, filling the web with content that often lacks the depth, nuance or forward-looking angle of expert insight. While tools like ChatGPT can supplement expertise with efficiency and creativity, … Continue reading Thought leadership: The human element your marketing needs

Publicis Groupe joins human vs. AI content verification initiative C2PA

The initiative aims to authenticate human-made content as AI use expands. Chris Wood on June 5, 2023 Global marketing and communications company Publicis Groupe announced it will join the Coalition for Content Provenance and Authenticity (C2PA), an initiative aimed at providing a framework for authenticating human-produced content. Publicis Groupe, one of the “big four” agency … Continue reading Publicis Groupe joins human vs. AI content verification initiative C2PA

Neuralink receives FDA clearance to begin human trials of its brain-computer interface

Andrew Tarantola   @terrortola It’s been six years since Tesla, SpaceX (and now Twitter) CEO Elon Musk co-founded brain-control interfaces (BCI) startup, Neuralink. It’s been three years since the company first demonstrated its “sewing machine-like” implantation robot, two years since the company stuck its technology into the heads of pigs — and just over 19 … Continue reading Neuralink receives FDA clearance to begin human trials of its brain-computer interface

Microsoft Chief People Officer: We are experiencing a global human energy crisis

By Kathleen Hogan March 30, 2023   At the heart of any organization, people are the driving force.  And the past few years have not been easy on any of us. The pandemic, ongoing global unrest, and an unstable economy, among other significant changes, have challenged workers in ways like never before.  Today, I believe … Continue reading Microsoft Chief People Officer: We are experiencing a global human energy crisis

Are you sure a human wrote that love letter? Valentine’s Day in the age of ChatGPT

  By Michael Grothaus February 07, 2023 It seems like every morning another report indicates that ChatGPT is going to kill something—jobs, SEO, copywriting, Google, creativity. Now we can add romance to the list of its potential victims. That’s according to new research from McAfee, released one week ahead of Valentine’s Day. McAfee polled over … Continue reading Are you sure a human wrote that love letter? Valentine’s Day in the age of ChatGPT

HUMAN Shuts Down Operation Accounting For 12B Fraudulent Ad Requests Daily

HUMAN Shuts Down Operation Accounting For 12B Fraudulent Ad Requests Daily by Laurie Sullivan  @lauriesullivan, January 19, 2023 HUMAN Security’s Satori Threat Intelligence and Research Team uncovered and took down a sophisticated ad fraud operation dubbed VASTFLUX consisting of more than 1,700 spoofed apps targeting 120 publishers. The ads ran in apps across nearly 11 million devices, and reached … Continue reading HUMAN Shuts Down Operation Accounting For 12B Fraudulent Ad Requests Daily