By Elizabeth Segran On a recent Saturday, I set out to find my two daughters flower girl dresses for an upcoming wedding. I typed “flower girl dress” into Google, a rabbit hole opened, and I tumbled in, only to emerge three hours later with a dozen tabs and thousands of options to choose from. … Continue reading Online shopping is terrible. AI is here to fix it
By Shalene Gupta August 29, 2023 “Hurray, more meetings!” said no one ever. The COVID-19 pandemic has meant we’ve given work a rethink. But unfortunately, meetings are still a mainstay—if not even more prevalent, much to everyone’s disappointment. Mmhmm, a video presentation app, asked 1,000 Americans about their thoughts on meetings, and the response … Continue reading 93% of Americans have complaints about meetings. Here are their top 8 do’s and don’t’s
The latest MarTech Replacement Survey provides reason to question whether the pandemic era truly sparked digital transformation. Kim Davis on August 7, 2023 Judged by frequency of replacing martech applications, COVID-19 might not have been the accelerant for digital transformation despite widespread assumptions to the contrary. That’s one key takeaway from the 2023 MarTech Replacement … Continue reading The results of the 2023 MarTech Replacement Survey are here
Terrence O’Brien @TerrenceOBrien At this point it’s easier to list the features that Arturia’s Pigments doesn’t have than ones it does. The company has been rolling out regular updates for a few years now, and each new version adds something worth getting excited about. New synth engines, new effects, whole new utility sections – … Continue reading Arturia’s summer sale is here with deep discounts on instruments and effects
Meta’s Instagram-linked Twitter rival ‘Threads’ could arrive on July 6th Mariella Moon @mariella_moon We’ve known for quite a while that Meta has been building a Twitter competitor, but now we have a more solid idea of when it will become available. A listing for the app called Threads has popped up in … Continue reading Meta’s Threads app is here to challenge Twitter
Watch three back-to-back Summer Game Fest shows here starting at 12PM ET Kris Holt @krisholt Another busy day of Summer Game Fest events is upon us, with the Wholesome Direct, Future Games Show and OTK Games Expo streams running back to back. You’ll be able to watch everything right here starting at 12PM … Continue reading Watch three back-to-back Summer Game Fest shows
The HALO Effect: Is Cross-Media Measurement Here? by Maarten Albarda , Featured Contributor, May 26, 2023 A few weeks ago, I attended the ARF conference in New York, which I wrote about here. During the conference, executives from various platforms and a few walled gardens shared their points of view on the joint industry committee … Continue reading The HALO Effect: Is Cross-Media Measurement Here?
“Click here” is a terrible call to action for email campaigns. Here are tips and examples to help you develop better ones. Kath Pay on May 15, 2023 I’ll get straight to the point: “Submit” and “Click here” are ineffective calls to action (CTAs) for your email campaigns. (I’ll explain why a few paragraphs down.) … Continue reading Beyond ‘click here:’ 4 rules for better email CTAs
By Aytekin Tank March 23, 2023 The last several years have turned the conventions of modern work upside down. From the remote work revolution to once-in-a-generation technological leaps, many leaders have struggled to keep up with this high-speed change—especially if they manage global teams. I know these challenges firsthand. When I started … Continue reading It’s not easy to keep remote teams connected. Here are 5 tricks to help bridge the distance
By Sam Becker March 08, 2023 We’ve heard about how artificial intelligence would change the world for years. But recently, we’re starting to see AI actually implemented into our everyday lives—be it to unlock our smartphones with face recognition or generate new visual or written content using tools like OpenAI’s ChatGPT. While … Continue reading Did AI write that press release? Stagwell’s Taylor is here to punch up your PR pitches
