by Matthew McKenzie April 19, 2016April 19, 2016 If you’re a marketer, it’s a safe bet that doing a content audit is not your idea of a good time. Don’t feel too bad about this; unless your perfect Friday night involves a root canal and a few dozen paper cuts, I don’t expect you to … Continue reading Working Hard or Hardly Working? 4 Warning Signs Your Content Audit Process Isn’t Pulling Its Weight
by Fiona Macintyre April 13, 2016April 13, 2016 Boost Productivity – two words that form a simple statement that any organisation would aim to achieve. It’s a simple statement that is listed on many company objectives but how can you actually measure it? If it is a stated objective – how do you determine that … Continue reading Improve Productivity – How Hard Can It Be?
by Justin Herring March 31, 2016 Follow @justincherringMarch 31, 2016 Today’s online reviews were (April 01, 2016)’s word-of-mouth recommendations. The only difference? You can tell millions (literally) of people if you LOVED or HATED a service. Scary isn’t it? That old saying about one person having a bad experience, then telling all of their friends … Continue reading How to Get Online Reviews for Your Business (It’s Not as Hard As You Think)
by Justin Herring March 30, 2016 Follow @justincherringMarch 30, 2016 How to Get Online Reviews for Your Business (Its not as hard as you think) Today’s online reviews were (March 30, 2016)’s word-of-mouth recommendations. The only difference? You can tell millions (literally) of people if you LOVED or HATED a service. Scary isn’t it? That … Continue reading How to Get Online Reviews for Your Business (It’s Not as Hard as You Think)
by Scott Fenstermaker January 28, 2016January 28, 2016 Just for kicks, I typed “make money social media” into Google to see what would happen. Here are the top four articles that came up: 1) 15 Easy Ways For Everyone To Make Money With Social Media 2) 10 Easy Ways To Make Money Using Social … Continue reading The Hard Truth About Making Money on Social
Do you have a client that isn’t a good fit for your SEO agency? Columnist Janet Driscoll Miller has some tips to help you determine when it’s time to part ways. Janet Driscoll Miller on January 22, 2016 I’ve been running a search marketing agency for 10 years now, and during that time, I’ve learned … Continue reading Breaking Up Is Hard To Do, But Sometimes It’s the Right Thing For Your Agency
by Crystal Monkman November 30, 2015November 30, 2015 Recently we had an internal training session on blogging, and it was great. We shared tips and tricks, talked strategy, and broke down the writing process into easy steps. But, to wrap up the meeting we were each asked one question, “What’s the hardest part about blogging?” … Continue reading The 5 Real Reasons Blogging Is Hard
Dave GoetzOctober 20, 2015 What You Learn When You Actually Do Social Media More than a decade after the explosion of social media, it’s harder than ever to build followers. So many platforms, so little time. So have you figured out how to use Periscope yet? Of course you have. Ten years after the social … Continue reading 5 Hard Fought Lessons for Building a Social Media Following
Hellen OtiSeptember 14, 2015 I graduated from college with high hopes. I was going to dominate the marketing world. Yes, I was truly confident, of course, I understood the value of hard work and I knew that I had to work my way from the bottom up. I was confident in my training, my background, … Continue reading 10 SEO Lessons I Learned The Hard Way
Preetam KaushikAugust 19, 2015 It feels good to be in the Ivy League, doesn’t it? And it feels even good to be the top olive in one of them universities, right? Just as the early bird gets the worm, sites that are up there in the first few ranks, get the customers. The search ranking … Continue reading Do Search Engines Really Play Hard To Get?
