Despite the survival of third-party cookies, marketing still demands a renewed focus on building meaningful consumer connections. RJ Licata on August 6, 2024 Consumers expect brands to understand their unique needs and deliver what they want seamlessly. What consumers don’t know is that staying connected with those needs is an uphill battle for marketers, … Continue reading Why your marketing strategy should still be cookie-less despite Google’s shift
Google’s Weather Ad-Choice Simulator by Laurie Sullivan , Staff Writer @lauriesullivan, July 24, 2024 A weather simulator enhanced with machine-learning technology has been found to match the accuracy of conventional forecasts and can also estimate how much the atmosphere has warmed with climate change. Data from the simulator, in my opinion, has the potential to improve … Continue reading Google’s Weather Ad-Choice Simulator
Google’s Tumultuous Two Days by Laurie Sullivan , Staff Writer @lauriesullivan, July 23, 2024 Regulatory scrutiny of several planned decisions that Google had in the works could have been the reason for two major reversals announced this week by the Alphabet company. For starters, the $23 billion deal that would have represented the largest acquisition in … Continue reading Google’s Tumultuous Two Days
Made by Google’s next event will be August 13 The keynote is expected to detail the next generation of Pixel devices and Google AI. sam rutherford Tue, Jun 25, 2024 Screenshot by Sam Rutherford/Engadget Typically, Google shows off its next generation of devices in the fall. But this year it seems that time … Continue reading Made by Google’s next event will be August 13
May 31, 2024 Google’s bad AI search results went viral. It’s since made improvements Google has sought to make broader improvements such as better detection of ‘nonsensical queries.’ BY Associated Press Google said Friday it has made “more than a dozen technical improvements” to its artificial intelligence (AI) systems after its retooled search engine was found … Continue reading Google’s bad AI search results went viral. It’s since made improvements
Google’s Leaked API Documents & User Behaviour Signals Jennifer Osborne | May 30th, 2024 I want to talk about the Leaked Google Search API document that Rand Fishkin wrote about earlier this week. It’s great to have confirmation on things we already suspected. But as Search Marketers there weren’t really a lot of surprises here. The … Continue reading Google’s Leaked API Documents & User Behaviour Signals
May 17, 2024 Perplexity CEO Aravind Srinivas says Google’s search results are more cluttered than ever The cofounder of the AI-native search engine spoke to Fast Company two days after Google debuted its “AI Overviews.” BY Mark Sullivan Perplexity CEO Aravind Srinivas doesn’t mince words when it comes to Google. Speaking on stage at Fast Company’s … Continue reading Perplexity CEO Aravind Srinivas says Google’s search results are more cluttered than ever
Google’s accessibility app Lookout can use your phone’s camera to find and recognize objects It’s also making wheelchair information on Google Maps available on desktop. mariella moon Thu, May 16, 2024 Google Google has updated some of its accessibility apps to add capabilities that will make them easier to use for people who need … Continue reading Google’s accessibility app Lookout can use your phone’s camera to find and recognize objects
April 25, 2024 Google’s productivity expert says this is the best way to start your day Here’s what your morning routine should look like, according to Laura Mae Martin, Google’s executive productivity advisor. BY Stephanie Vozza Whether or not breakfast is the most important meal of the day is up for debate. What’s not, however, is … Continue reading Google’s productivity expert says this is the best way to start your day
UPDATED: In a new report, the U.K.’s CMA more than doubles the number of its concerns about Privacy Sandbox. Kim Davis on April 29, 2024 Google’s Privacy Sandbox is a space where a series of complex proposals to protect user privacy have been developed and are undergoing (or have undergone) extensive testing. In short, Privacy … Continue reading Google’s Privacy Sandbox: What you need to know
